About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Digital Silk Releases Updated Personalization Statistics Highlighting 2025 Consumer Expectations

By: Newsfile

Denver, Colorado--(Newsfile Corp. - August 14, 2025) - Digital Silk, an award-winning branding agency focused on creating brand strategies, custom websites, and digital marketing campaigns, has released updated personalization statistics highlighting trends in tailored digital experiences and their potential impact on user engagement.

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Digital Silk Releases Updated Personalization Statistics Highlighting 2025 Consumer Expectations

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The analysis compiles data from verified U.S.-based sources, illustrating how personalization in digital marketing may influence customer acquisition, retention, and satisfaction. As businesses seek to refine their outreach, personalization strategies such as dynamic content, product recommendations, and behavior-based messaging are becoming increasingly relevant.

U.S. Market Insights on Personalization

According to a 2024 Salesforce report, 73% of consumers expect companies to understand their unique needs and expectations, while a McKinsey study found that personalization can potentially drive a 10-15% increase in revenue. These findings reflect a broader shift toward user-centric marketing approaches that prioritize relevance and timing.

Applications of Personalization in Digital Campaigns

Personalization tools are being applied across various touchpoints, including:

  • Targeted product or service recommendations based on past behavior
  • Email marketing campaigns triggered by user actions
  • Dynamic website content that adapts to user profiles
  • Location-based offers and promotions

Industry Commentary on Personalization Trends

"Businesses are increasingly recognizing that personalization is no longer optional but a key component in connecting with audiences," said Gabriel Shaoolian, CEO of Digital Silk. "Data-driven insights can potentially help brands deliver experiences that resonate more effectively with their customers."

The updated statistics provide businesses with a resource for evaluating the role of personalization in their marketing strategies and understanding emerging consumer expectations in 2025.

More information is available at: https://www.digitalsilk.com/digital-trends/personalization-statistics/

About Digital Silk
Digital Silk is an award-winning Branding Agency focused on growing brands online. With a team of seasoned experts, we create digital experiences through strategic branding, custom web design, and digital marketing services to help improve visibility and support engagement.

Media Contact
Jessica Erasmus
Marketing Director & PR Manager
Tel: (800) 206-9413
Email: jessica@digitalsilk.com

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/262507

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