About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Lydia Martinez of Elle Marketing and Events Featured in Voyage Utah Magazine

Feature spotlights Lydia’s entrepreneurial journey, community impact, and the power of intentional storytelling to elevate Utah businesses and nonprofits.

(PRUnderground) May 16th, 2025

Lydia Martinez, founder and CEO of Elle Marketing and Events, has been recognized by Voyage Utah Magazine as one of the state’s inspiring entrepreneurs. The profile, published this month, highlights Lydia’s journey from solo consultant to building one of Utah’s leading boutique marketing and PR agencies.

In the feature, Lydia shares the story of how Elle Marketing and Events started with the belief that every business—no matter how big or small—deserves expert-level marketing. She reflects on the struggles of entrepreneurship, including losing 90% of her client base during the pandemic, and the resilience that helped her grow the business by over 400% the following year.

Elle Marketing and Events is now known for its strategic storytelling, creative campaign development, and specialized marketing services for food, beverage, hospitality, non-profit, and arts-focused brands. Under Lydia’s leadership, the agency has become a trusted partner for clients across Utah and beyond.

“I built this agency with intention,” Lydia shares in the interview. “It didn’t happen by accident. It’s grown because of an incredible team, hard-earned lessons, and a belief in telling the stories that matter.”

The Voyage Utah feature also dives into Lydia’s passion for mentorship, community building, and her commitment to providing platforms for underrepresented voices in business and the arts.

You can read the full feature here: https://voyageutah.com/interview/inspiring-conversations-with-lydia-martinez-of-elle-marketing-and-events

About Elle Marketing and Events

Elle Marketing and Events is a boutique marketing agency based in Salt Lake City, Utah. Specializing in storytelling, branding, digital marketing, and event marketing, Elle helps brands of all sizes connect with their audiences through meaningful content and experiences. Learn more about Lydia Martinez and her leadership journey here.

About Elle Marketing and Events

Elle Marketing and Events is a full-service boutique marketing, branding, and event company. Our team of experts tells the story behind your business through powerful copywriting, beautiful images, strong branding, creative design, social media, videography, photography, and strategic events

The post Lydia Martinez of Elle Marketing and Events Featured in Voyage Utah Magazine first appeared on

Press Contact

Name: Lydia Martinez
Phone: 801.900.6618
Email: Contact Us

Original Press Release.

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