Laser Focus World is an industry bedrock—first published in 1965 and still going strong. We publish original articles about cutting-edge advances in lasers, optics, photonics, sensors, and quantum technologies, as well as test and measurement, and the shift currently underway to usher in the photonic integrated circuits, optical interconnects, and copackaged electronics and photonics to deliver the speed and efficiency essential for data centers of the future.

Our 80,000 qualified print subscribers—and 130,000 12-month engaged online audience—trust us to dive in and provide original journalism you won’t find elsewhere covering key emerging areas such as laser-driven inertial confinement fusion, lasers in space, integrated photonics, chipscale lasers, LiDAR, metasurfaces, high-energy laser weaponry, photonic crystals, and quantum computing/sensors/communications. We cover the innovations driving these markets.

Laser Focus World is part of Endeavor Business Media, a division of EndeavorB2B.

Laser Focus World Membership

Never miss any articles, videos, podcasts, or webinars by signing up for membership access to Laser Focus World online. You can manage your preferences all in one place—and provide our editorial team with your valued feedback.

Magazine Subscription

Can you subscribe to receive our print issue for free? Yes, you sure can!

Newsletter Subscription

Laser Focus World newsletter subscription is free to qualified professionals:

The Daily Beam

Showcases the newest content from Laser Focus World, including photonics- and optics-based applications, components, research, and trends. (Daily)

Product Watch

The latest in products within the photonics industry. (9x per year)

Bio & Life Sciences Product Watch

The latest in products within the biophotonics industry. (4x per year)

Laser Processing Product Watch

The latest in products within the laser processing industry. (3x per year)

Get Published!

If you’d like to write an article for us, reach out with a short pitch to Sally Cole Johnson: [email protected]. We love to hear from you.

Photonics Hot List

Laser Focus World produces a video newscast that gives a peek into what’s happening in the world of photonics.

Following the Photons: A Photonics Podcast

Following the Photons: A Photonics Podcast dives deep into the fascinating world of photonics. Our weekly episodes feature interviews and discussions with industry and research experts, providing valuable perspectives on the issues, technologies, and trends shaping the photonics community.

Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

DeepTarget Unveils Strategic Blueprint for Turning Untapped Financial Data into Revenue Growth





New whitepaper provides financial institutions with practical framework to transform accountholder data from a passive collection into a powerful engine for growth and competitive differentiation

HUNTSVILLE, AL, May 06, 2025 /24-7PressRelease/ -- DeepTarget Inc., a pioneer in AI-powered marketing solutions for financial institutions, today released its timely whitepaper, "Data As A Strategic Asset: Transforming Financial Institution Data Into Growth Opportunities." This strategic blueprint provides banks and credit unions with a practical framework to convert their existing customer data from passive repositories into powerful engines for revenue growth, deeper relationships, and measurable competitive advantage.

Financial institutions possess an untapped goldmine of proprietary accountholder data that reveals detailed patterns of financial behavior, life stage changes, and emerging needs. Despite this enormous opportunity sitting within their existing systems, most banks and credit unions continue to treat this data as merely an operational byproduct rather than a strategic asset, placing them at a severe and growing competitive disadvantage in today's digital-first and experience-first landscape.

According to the whitepaper, most financial institutions struggle with three critical barriers to data activation: fragmented data silos across departments, outdated analytics capabilities that fail to reveal actionable insights, and organizational cultures that treat data as an operational afterthought rather than a strategic priority. The whitepaper provides a practical roadmap for overcoming these obstacles through targeted investments in data infrastructure, advanced analytics tools, and AI-powered marketing approaches that can deliver measurable ROI within months rather than years.

"The financial services industry is at a critical inflection point," said Preetha Pulusani, CEO at DeepTarget. "The institutions that thrive in the next decade will not necessarily be those with the most branches, largest marketing budgets, or most innovative products. The defining competitive advantage will be the ability to turn accountholder and transaction data into meaningful insights and personalized experiences that drive measurable growth."

The whitepaper demonstrates how forward-thinking financial institutions are already transforming their existing data assets into powerful engines for growth, dramatically improving campaign response rates, increasing wallet share, and reducing accountholder attrition. As digital competitors and larger banks accelerate their data capabilities, the window for community institutions to capitalize on their data advantage is rapidly narrowing, making immediate action a strategic imperative.

Financial institutions ready to transform their data strategies can download the complete whitepaper here: "Data As A Strategic Asset: Transforming Financial Institution Data Into Growth Opportunities."

About DeepTarget
DeepTarget is flipping the script for financial institutions stuck in generic marketing. We take your core data and supercharge it with AI to deliver laser-focused campaigns that hit the right audience, on the right channel, at the right time. No more spray-and-pray strategies—just personalized, high-impact messages that grow deposits, boost loyalty, and leave your competition scrambling to keep up. And our fully managed service delivers success without heavy lifting. It's bold. It's smart. It's the future of banking marketing, and we're leading the charge. Designed to empower growth of financial institutions, DeepTarget invites forward-thinking credit unions and community banks to unlock their marketing potential at https://www.deeptarget.com and connect with us on LinkedIn.

---
Press release service and press release distribution provided by https://www.24-7pressrelease.com
Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.