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Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

PROS Named a Leader in the 2025 Gartner® Magic Quadrant™ for Configure, Price and Quote Applications for Third Time

PROS recognized for Completeness of Vision and Ability to Execute

PROS Holdings, Inc. (NYSE: PRO), a leading SaaS provider of AI-powered pricing and selling solutions, today announced that it has once again been recognized as a Leader by Gartner, Inc. in its 2025 Magic Quadrant for Configure, Price and Quote (CPQ) Applications1. PROS has also been named a Leader in the Forrester Wave, IDC MarketScape, Nucleus Value Matrix and Frost Radar—one of only two companies to achieve this milestone.

“We believe this recognition reinforces the role of PROS Smart CPQ within the broader digital economy and further demonstrates customer confidence, and by extension analyst confidence, in how PROS is helping businesses optimize sales transactions across every channel,” said Andres Reiner, Chief Executive Officer, PROS. “We feel it is a testament to our team's dedication to product excellence and innovation, and also to the trust our customers place in us to help them achieve profitable growth."

CPQ solutions are an essential component for B2B sales in today's competitive market. By automating complex configurations, optimizing prices and streamlining the sales process, CPQ tools reduce errors and accelerate sales cycles, allowing sales teams to focus on closing deals. Seamless integration with CRM and ERP systems help ensure real-time data synchronization and creates greater sales efficiency and ROI. CPQ solutions also provide a competitive edge by delivering prescriptive and precise quotes, ultimately driving better sales outcomes and customer satisfaction.

"PROS Smart CPQ stands out in the market due to its unparalleled product differentiation and visionary approach to omnichannel commerce,” said Sunil John, Chief Product Officer, PROS. “With collaborative quoting, our solution bridges the gap between direct sales and eCommerce, creating consistent, personalized interactions, synchronizing quotes in real-time and providing self-service portals that meet the needs of today’s buyers. When combined with our advanced AI-powered pricing capabilities, we believe PROS is the most comprehensive, scalable, and user-friendly CPQ solution available—helping businesses across industries achieve their commercial objectives, regardless of market dynamics."

For more information on the PROS Platform and PROS Smart CPQ, visit pros.com/cpq. To view PROS latest analyst reports, visit pros.com/learn/analyst-reports.

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1 Gartner, Magic Quadrant for Configure, Price and Quote Applications, Mark Lewis, Luke Tipping, 22 January 2025.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a leading provider of AI-powered SaaS pricing, CPQ, revenue management, and digital offer marketing solutions. Our vision is to optimize every shopping and selling experience. With nearly 40 years of industry expertise and a proven track record of success, PROS helps B2B and B2C companies across the globe, in a variety of industries, including airlines, manufacturing, distribution, and services, drive profitable growth. The PROS Platform leverages AI to provide real-time predictive insights that enable businesses to drive revenue and margin improvements. To learn more about PROS and our innovative SaaS solutions, please visit our website at www.pros.com.

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