Laser Focus World is an industry bedrock—first published in 1965 and still going strong. We publish original articles about cutting-edge advances in lasers, optics, photonics, sensors, and quantum technologies, as well as test and measurement, and the shift currently underway to usher in the photonic integrated circuits, optical interconnects, and copackaged electronics and photonics to deliver the speed and efficiency essential for data centers of the future.

Our 80,000 qualified print subscribers—and 130,000 12-month engaged online audience—trust us to dive in and provide original journalism you won’t find elsewhere covering key emerging areas such as laser-driven inertial confinement fusion, lasers in space, integrated photonics, chipscale lasers, LiDAR, metasurfaces, high-energy laser weaponry, photonic crystals, and quantum computing/sensors/communications. We cover the innovations driving these markets.

Laser Focus World is part of Endeavor Business Media, a division of EndeavorB2B.

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Following the Photons: A Photonics Podcast dives deep into the fascinating world of photonics. Our weekly episodes feature interviews and discussions with industry and research experts, providing valuable perspectives on the issues, technologies, and trends shaping the photonics community.

Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

RRD Debuts Iridio℠: A Unified Marketing Solutions Partner for Today’s CMO

Iridio by RRD streamlines marketing, reduces complexity with composable solutions

RRD introduces Iridio, a unified marketing solutions partner formed to streamline marketing execution and drive meaningful outcomes. Designed for today’s increasingly complex marketing environment, Iridio offers a flexible, composable service stack that scales from single-channel support to fully integrated campaigns.

With 96% of CMOs often managing up to 20 fragmented vendors, Iridio solves complexity as a single solution for strategy, creative services, technology, data and analytics and media execution.

“The modern CMO wears many hats — marketer, brand builder, technologist and data expert," said Andy Johnson, Senior Vice President and Head of Iridio. "They also juggle siloed agencies and vendors. Iridio cuts through the complexity and chaos, bringing together all the core elements under one unified team."

Backed by RRD’s global expertise, reach and investments, Iridio’s composable service stack helps brands move faster, perform smarter and scale high-impact campaigns. Iridio’s service stack includes:

  • Strategy: business-driven marketing consulting
  • Creative Services: impactful, highly personalized marketing content and creative, including branding, user interface (UI)/user experience (UX) design, production, photography, video and editorial
  • Technology: patented and proprietary technologies spanning digital advertising, one-to-one marketing, data management and visualization and creative development — fueled by cloud-native architectures, AI and automation
  • Data and Analytics: real-time insights into actionable recommendations that drive measurable results, enhance customer engagement and inform strategic business decisions
  • Media Execution: media strategy, planning, buying, placement and measurement to support content distribution and omnichannel activation

Iridio supports clients in retail, healthcare, financial services and more, with more than 3,000 team members across North America, Europe, the Middle East, Africa and Asia-Pacific regions. To learn about Iridio, visit https://iridio.rrd.com.

About Iridio

Iridio by RRD is a unified marketing solutions partner. Iridio’s composable service stack unifies strategy, creative services, technology, data and analytics, media execution and measurement. From single-channel tactics to fully integrated campaigns, Iridio connects every marketing touchpoint for greater speed, personalization and impact.

About RRD

R.R. Donnelley & Sons Company (RRD) is a global provider of marketing, packaging, print and supply chain solutions. The company delivers end-to-end solutions, effectively targeting and transforming customer touchpoints into moments of impact. With over 35,000 employees across 30 countries, RRD offers a global network of resources, creative execution, proprietary technologies and measurable media that influences engagement across the entire customer journey.

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