Laser Focus World is an industry bedrock—first published in 1965 and still going strong. We publish original articles about cutting-edge advances in lasers, optics, photonics, sensors, and quantum technologies, as well as test and measurement, and the shift currently underway to usher in the photonic integrated circuits, optical interconnects, and copackaged electronics and photonics to deliver the speed and efficiency essential for data centers of the future.

Our 80,000 qualified print subscribers—and 130,000 12-month engaged online audience—trust us to dive in and provide original journalism you won’t find elsewhere covering key emerging areas such as laser-driven inertial confinement fusion, lasers in space, integrated photonics, chipscale lasers, LiDAR, metasurfaces, high-energy laser weaponry, photonic crystals, and quantum computing/sensors/communications. We cover the innovations driving these markets.

Laser Focus World is part of Endeavor Business Media, a division of EndeavorB2B.

Laser Focus World Membership

Never miss any articles, videos, podcasts, or webinars by signing up for membership access to Laser Focus World online. You can manage your preferences all in one place—and provide our editorial team with your valued feedback.

Magazine Subscription

Can you subscribe to receive our print issue for free? Yes, you sure can!

Newsletter Subscription

Laser Focus World newsletter subscription is free to qualified professionals:

The Daily Beam

Showcases the newest content from Laser Focus World, including photonics- and optics-based applications, components, research, and trends. (Daily)

Product Watch

The latest in products within the photonics industry. (9x per year)

Bio & Life Sciences Product Watch

The latest in products within the biophotonics industry. (4x per year)

Laser Processing Product Watch

The latest in products within the laser processing industry. (3x per year)

Get Published!

If you’d like to write an article for us, reach out with a short pitch to Sally Cole Johnson: [email protected]. We love to hear from you.

Photonics Hot List

Laser Focus World produces a video newscast that gives a peek into what’s happening in the world of photonics.

Following the Photons: A Photonics Podcast

Following the Photons: A Photonics Podcast dives deep into the fascinating world of photonics. Our weekly episodes feature interviews and discussions with industry and research experts, providing valuable perspectives on the issues, technologies, and trends shaping the photonics community.

Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

Only Three in 10 Drivers Know This Crucial Winter Driving Fact

(BPT) - When you're on the road in wintry conditions, what you don't know can hurt you. That's why it's alarming that only three in 10 drivers know this vital fact: All-season drivers aren't designed for winter roads.

Yes, 'all-season' is their name. But most tires sold in the United States are designed for durability and performance at the expense of winter safety. When temperatures fall below 45 degrees, their rubber compounds harden like hockey pucks and begin to lose their grip on the road. And all-season tires' tread patterns are designed to channel water away from the road, not carve through snow or slush.

That's a problem Nokian Tyres has spent 25 years fighting. This year, the global tiremaker from Finland is celebrating the silver anniversary of a true four-season driving solution - all-weather tires, which it introduced to North America in 1999.

Unlike their all-season counterparts, all-weather tires are certified with the three-peak mountain snowflake emblem that indicates they are equipped for snow, slush and temperatures below 45 degrees. Unlike winter tires, they can be used year-round.

'While all-season tires are great in the spring and summer, all-weather tires are made for all types of weather,' said Nokian Tyres North America Director of Products Steve Bourassa. 'If snow is unlikely where you live, all-season tires are an excellent choice. But all-weather tires are an ideal option for drivers who visit winter or have winter visit them.'

Close up of Nokian tire on a car in the snow.

All-weather tires can be considered a jack of all trades. They're capable in wintry weather, even if they aren't a substitute for dedicated winter tires in areas that experience sustained snow and ice. They're built to thrive in rain and heat, too, even if they don't typically have the same tread life as an all-season tire.

To ensure that all-weather tires are as versatile as possible, tiremakers test them in diverse conditions around the globe. Nokian Tyres subjects its all-weather products to frigid temperatures north of the Arctic Circle at the largest company-owned test facility in the world in Ivalo, Finland. It also tests them in the Spanish desert south of Madrid, as well as at remote sites in the U.S.

How can drivers make sure they're riding on a set of winter-certified all-weather tires? Look for a snowflake symbol inside a mountain peak on the sidewall. The severe service emblem, or three-peak mountain snowflake, certifies that a tire has passed a snow traction test.

What drivers don't know about four-season driving can hurt them. All-weather tires offer a versatile remedy. Learn more about all-weather tires at NokianTyres.com/Weather.

Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.