Laser Focus World is an industry bedrock—first published in 1965 and still going strong. We publish original articles about cutting-edge advances in lasers, optics, photonics, sensors, and quantum technologies, as well as test and measurement, and the shift currently underway to usher in the photonic integrated circuits, optical interconnects, and copackaged electronics and photonics to deliver the speed and efficiency essential for data centers of the future.

Our 80,000 qualified print subscribers—and 130,000 12-month engaged online audience—trust us to dive in and provide original journalism you won’t find elsewhere covering key emerging areas such as laser-driven inertial confinement fusion, lasers in space, integrated photonics, chipscale lasers, LiDAR, metasurfaces, high-energy laser weaponry, photonic crystals, and quantum computing/sensors/communications. We cover the innovations driving these markets.

Laser Focus World is part of Endeavor Business Media, a division of EndeavorB2B.

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The Daily Beam

Showcases the newest content from Laser Focus World, including photonics- and optics-based applications, components, research, and trends. (Daily)

Product Watch

The latest in products within the photonics industry. (9x per year)

Bio & Life Sciences Product Watch

The latest in products within the biophotonics industry. (4x per year)

Laser Processing Product Watch

The latest in products within the laser processing industry. (3x per year)

Get Published!

If you’d like to write an article for us, reach out with a short pitch to Sally Cole Johnson: [email protected]. We love to hear from you.

Photonics Hot List

Laser Focus World produces a video newscast that gives a peek into what’s happening in the world of photonics.

Following the Photons: A Photonics Podcast

Following the Photons: A Photonics Podcast dives deep into the fascinating world of photonics. Our weekly episodes feature interviews and discussions with industry and research experts, providing valuable perspectives on the issues, technologies, and trends shaping the photonics community.

Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

Polish Publisher Uses Data-Driven News to Capture Younger Generations

Warsaw, Poland Godzinnik, one of Poland’s fastest-growing digital news brands, is accelerating audience gains among Gen Z and Millennials by pairing rigorous data with fast, human-centered journalism. In 2025, the outlet reports approximately 20% month-over-month growth in sessions, driven by disciplined trend mapping, rapid editorial turnaround, and a steadily rising share of visibility in Google Search. 

The publisher’s distribution engine is anchored by a highly engaged Facebook community of 170,000+ followers, where editors deliver the day’s most important news from Poland and around the world, every single day. Many photo-led posts achieve exceptional traction, regularly earning 20,000–30,000 reactions each. This compounding engagement has helped Godzinnik join the ranks of Poland’s largest news portals, while preserving a distinct, youth-forward voice that emphasizes clarity, speed, and public relevance.

Behind the growth is a modern newsroom workflow. Godzinnik’s editorial team fuses search intelligence, social listening, and real-time performance dashboards to prioritize coverage with the strongest public signal. Headlines and formats are tested and refined for mobile readability, while SEO fundamentals, clean structure, precise keywords, and authoritative context ensure stories are discoverable at the moment interest peaks. The result is a publishing loop that responds to what audiences care about now without sacrificing accuracy or nuance.

Equally important is the brand’s editorial philosophy: data informs, humans decide. Editors use insight to surface topics and timing, then apply judgment to frame stories responsibly and accessibly. Coverage spans breaking news, politics, culture, and lifestyle, presented in concise packages designed for sharing and repeat visits. This balance of analytics and accountability has been key to sustaining momentum and deepening reader loyalty across cohorts.

“Our mission is simple: deliver the most relevant stories, at the right moment, in a format people actually want to read,” said the editorial team. “By coupling data discipline with journalistic responsibility, we’ve built an engine that grows and serves our audience every day.”


web URL: https://godzinnik.pl


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