Laser Focus World is an industry bedrock—first published in 1965 and still going strong. We publish original articles about cutting-edge advances in lasers, optics, photonics, sensors, and quantum technologies, as well as test and measurement, and the shift currently underway to usher in the photonic integrated circuits, optical interconnects, and copackaged electronics and photonics to deliver the speed and efficiency essential for data centers of the future.

Our 80,000 qualified print subscribers—and 130,000 12-month engaged online audience—trust us to dive in and provide original journalism you won’t find elsewhere covering key emerging areas such as laser-driven inertial confinement fusion, lasers in space, integrated photonics, chipscale lasers, LiDAR, metasurfaces, high-energy laser weaponry, photonic crystals, and quantum computing/sensors/communications. We cover the innovations driving these markets.

Laser Focus World is part of Endeavor Business Media, a division of EndeavorB2B.

Laser Focus World Membership

Never miss any articles, videos, podcasts, or webinars by signing up for membership access to Laser Focus World online. You can manage your preferences all in one place—and provide our editorial team with your valued feedback.

Magazine Subscription

Can you subscribe to receive our print issue for free? Yes, you sure can!

Newsletter Subscription

Laser Focus World newsletter subscription is free to qualified professionals:

The Daily Beam

Showcases the newest content from Laser Focus World, including photonics- and optics-based applications, components, research, and trends. (Daily)

Product Watch

The latest in products within the photonics industry. (9x per year)

Bio & Life Sciences Product Watch

The latest in products within the biophotonics industry. (4x per year)

Laser Processing Product Watch

The latest in products within the laser processing industry. (3x per year)

Get Published!

If you’d like to write an article for us, reach out with a short pitch to Sally Cole Johnson: [email protected]. We love to hear from you.

Photonics Hot List

Laser Focus World produces a video newscast that gives a peek into what’s happening in the world of photonics.

Following the Photons: A Photonics Podcast

Following the Photons: A Photonics Podcast dives deep into the fascinating world of photonics. Our weekly episodes feature interviews and discussions with industry and research experts, providing valuable perspectives on the issues, technologies, and trends shaping the photonics community.

Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

FASTEST GROWING BRANDS TO WATCH IN 2024 – RANKINGS RELEASED BY NUMERATOR

CHICAGO, Jan. 16, 2024 (GLOBE NEWSWIRE) -- Numerator, a data and tech company serving the market research space, has released its list of Brands to Watch in 2024, which analyzes 2023 performance metrics to identify brands poised for considerable growth in 2024. The rankings include fastest-growing CPG brands, most popular new items at limited-service restaurants (LSRs), top private label brands, and the top brands among Gen Z consumers and GLP-1 users.

2023 Highlights and 2024 Expectations:

Fastest-Growing CPG Brands of 2023. Drinks, energy, and virality were commonalities among the fastest-growing brands of 2023. Eight of the top ten were beverage brands, five were caffeinated or featured caffeinated variations, and seven were social media sensations.

  1. Feastables
  2. PRIME
  3. Poppi
  4. Olipop
  5. Simply Spiked
  6. Ghost
  7. Chomps
  8. Celsius
  9. Mielle Organics
  10. Native

Methodology: Blended rank of household penetration growth and dollar sales growth between 2022 and 2023. Limited to brands with at least 5% household penetration in 2023.

Top New LSR Items of 2023. Limited-Service Restaurants continued their post-COVID rebound in 2023, reaching their highest annual sales to date. The following new menu items or limited-time offers proved to be the most popular among U.S. consumers:

  1. Burger King Wraps
  2. Grimace Birthday (McDonald’s)
  3. Chick-fil-A Honey Pepper Pimento Chicken Sandwich
  4. Popeyes Ghost Pepper Wings
  5. Chipotle Carne Asada Bowl
  6. Wendy’s Grilled Chicken Wrap
  7. Domino’s Loaded Tots
  8. McDonald’s Cookies & Creme Pie
  9. Popeyes Strawberry Biscuits
  10. Taco Bell Chicken Enchilada Burrito

Methodology: Ranked by household penetration, limited to items that launched in 2023.

Top Brands for GLP-1 Users in 2023. As more consumers began using GLP-1 medications for diabetes management or weight loss in 2023, their buying habits shifted as well. Top brands among this consumer group span healthy foods, small indulgences, and laxatives.

  1. T.J. Farms
  2. AquaStar
  3. Dulcolax
  4. Elmer Chocolate
  5. Hiland
  6. Casper’s FatBoy
  7. Nabisco Chicken in a Biskit
  8. JJ’s Bakery Pies
  9. Miralax
  10. Great Grains (Post)

Methodology: Blended rank of household penetration growth and dollar sales growth between 2022 and 2023. Limited to brands that reached at least 5% penetration among GLP-1 users AND that grew as fast or faster among GLP-1 users vs. the general population. GLP-1 users have self-identified through Numerator Surveys as currently using a GLP-1 medication (e.g. Ozempic, Wegovy, etc.).

Top Gen Z Brands of 2023. Gen Z continues to skew toward better-for-you brands and personal care products. Five of the top ten brands this year also appeared on last year’s list, indicating staying power among Gen Z buyers.

  1. Olipop
  2. Poppi
  3. Reeves Farms
  4. TheraBreath
  5. Mielle Organics
  6. Native
  7. Tru Fru
  8. La Roche Posay
  9. ELF
  10. Panoxyl

Methodology: Blended rank of household penetration growth and dollar sales growth between 2022 and 2023. Limited to brands that reached at least 5% penetration among Gen Z shoppers AND that grew as fast or faster among Gen Z shoppers vs. the general population.

Top Private Label Brands of 2023. As prices rose on groceries and household products in 2023, private label / store brands continued to grow in popularity. The fastest-growing private label brands saw increased sales growth, household penetration, and sales volume this past year.

  1. Smart Way (Kroger)
  2. Sure Fresh (Dollar Tree)
  3. Amazon Basics (Amazon)
  4. Sweet Smiles (Dollar General)
  5. Publix Deli (Publix)
  6. Homeline (Dollar Tree)
  7. Favorite Day (Target)
  8. Tuscan Garden (Aldi)
  9. True Living (Dollar General)
  10. Specially Selected (Aldi)

Methodology: Blended rank of household penetration growth and dollar sales growth between 2022 and 2023. Limited to brands with at least 10% household penetration that grew sales, units, AND household penetration between 2022 & 2023.

About Numerator:

Numerator is a data and tech company bringing speed and scale to market research.  Numerator blends first-party data from over 1 million US households with advanced technology to provide 360-degree consumer understanding for the market research industry that has been slow to change. Headquartered in Chicago, IL, Numerator has 2,000 employees worldwide; 80 of the top 100 CPG brands’ manufacturers are Numerator clients.


Bob Richter
Numerator
212-802-8588
press@numerator.com
Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.