Consumer discretionary businesses are levered to the highs and lows of economic cycles. Thankfully for the industry, all signs are pointing up as discretionary stocks have gained 19.1% over the past six months, beating the S&P 500’s 14.1% return.

Nevertheless, this stability can be deceiving as many companies in this space lack recurring revenue characteristics and ride short-term fads. On that note, here are three consumer stocks we’re passing on.

fuboTV (FUBO)

Market Cap: $987 million

Originally launched as a soccer streaming platform, fuboTV (NYSE: FUBO) is a video streaming service specializing in live sports, news, and entertainment content.

Why Should You Dump FUBO?

1. Performance surrounding its domestic subscribers has lagged its peers
2. Poor expense management has led to operating margin losses
3. Ability to fund investments or reward shareholders with increased buybacks or dividends is restricted by its weak free cash flow margin of 0.7% for the last two years

fuboTV is trading at $2.89 per share, or 96.7x forward P/E. Dive into our free research report to see why there are better opportunities than FUBO.

FOX (FOXA)

Market Cap: $27.76 billion

Founded in 1915, Fox (NASDAQ: FOXA) is a diversified media company, operating prominent cable news, television broadcasting, and digital media platforms.

Why Do We Avoid FOXA?

1. Scale is a double-edged sword because it limits the company’s growth potential compared to its smaller competitors, as reflected in its below-average annual revenue increases of 5.9% for the last five years
2. Free cash flow margin is forecasted to shrink by 11.2 percentage points in the coming year, suggesting the company will consume more capital to keep up with its competitors
3. Stagnant returns on capital show management has failed to improve the company’s business quality

FOX’s stock price of $66.25 implies a valuation ratio of 14.5x forward P/E. Check out our free in-depth research report to learn more about why FOXA doesn’t pass our bar.

Mohawk Industries (MHK)

Market Cap: $7.08 billion

Established in 1878, Mohawk Industries (NYSE: MHK) is a leading producer of floor-covering products for both residential and commercial applications.

Why Do We Think MHK Will Underperform?

1. Absence of organic revenue growth over the past two years suggests it may have to lean into acquisitions to drive its expansion
2. Free cash flow margin is projected to show no improvement next year
3. Diminishing returns on capital from an already low starting point show that neither management’s prior nor current bets are going as planned

At $114.57 per share, Mohawk Industries trades at 11.6x forward P/E. If you’re considering MHK for your portfolio, see our FREE research report to learn more.

Stocks We Like More

Your portfolio can’t afford to be based on yesterday’s story. The risk in a handful of heavily crowded stocks is rising daily.

The names generating the next wave of massive growth are right here in our Top 6 Stocks for this week. This is a curated list of our High Quality stocks that have generated a market-beating return of 244% over the last five years (as of June 30, 2025).

Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,326% between June 2020 and June 2025) as well as under-the-radar businesses like the once-small-cap company Exlservice (+354% five-year return). Find your next big winner with StockStory today for free. Find your next big winner with StockStory today. Find your next big winner with StockStory today

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