Muscular Dystrophy Association Launches Holiday Retail Campaign in Thousands of Retail Locations NationwideNovember 01, 2023 at 09:00 AM EDT
New York, Nov. 01, 2023 (GLOBE NEWSWIRE) -- The Muscular Dystrophy Association (MDA) today launched its largest Holiday Retail Campaign to fundraise in thousands of retail locations nationwide from November through January 2024. For over a decade, retailers including GPM Investments, Circle K, Graham C-Stores, Graham Enterprises, Florida Turnpike Services and Sam’s Mart form a nationwide network to raise funds to accelerate research, advance care, and advocate to empower families living with muscular dystrophy, ALS, and related neuromuscular diseases. Retailers invite customers to participate in the MDA Holiday campaign by donating at checkout or rounding up their purchase. Donations made by customers will be displayed on special MDA Holiday pinups in each location, showing support for MDA families. Donations to this year's holiday campaign may also be made directly online here. In this year's campaign, partners hope to raise $750,000 for MDA:
"When communities come together to support the Muscular Dystrophy Association during the holiday season, it means we are able to offer more meaningful moments in life to our MDA families. Dollars raised from our retail partners and their customers translate into breakthroughs in treatments, access to clinical care and advocacy to educate and support people diagnosed with neuromuscular diseases, said Morgan Roth, Chief Marketing Officer, MDA. “The generous partners supporting our annual MDA Holiday Retail Campaign are part of our family at the Muscular Dystrophy Association. We are proud to team up with these generous companies during the holidays, and we are grateful to their employees and customers who share our belief in the promise of the MDA mission.” "I'm grateful to our partners at GPM Investments and all participating retailers, employees and customers who are raising funds this holiday season," said Amy Shinneman, MDA National Ambassador. “When communities come together across the country, it means so much to families like mine who see that they are not alone living with neuromuscular disease. These funds lead to so much progress in treatments, care, and access – and this support gives us all a lot of hope.” MDA will be posting about the campaign on national social media channels @MDAorg using #MDA #HappyHolidays on Facebook, Twitter/X, Instagram and LinkedIn. About Muscular Dystrophy Association Attachment ![]() Mary Fiance, Vice President, Strategic Communications Muscular Dystrophy Association press@mdausa.org More NewsView MoreVia MarketBeat
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