CHICAGO, Sept. 08, 2026 (GLOBE NEWSWIRE) -- Numerator, a consumer data and tech company, has announced that Post Consumer Brands, a subsidiary of Post Holdings, Inc., has renewed and expanded its relationship with Numerator across its consumer panel, Verified Voices survey platform, and promotional solutions.

Post Consumer Brands has partnered with Numerator at scale since 2022 to better understand their consumers’ purchasing and attitudinal behaviors, from shifting meal occasions to GLP-1 changing grocery baskets to the implications of updated SNAP guidelines.

“Numerator’s high-quality consumer data, investment in AI technology, and comprehensive product suite have helped us make more informed decisions around our strategic priorities,” said T.D. Dixon, Chief Commercial Officer, Post Consumer Brands. “Having Numerator as our primary source of shopper insight has allowed us to better deliver on our mission and purpose.”

Post Consumer Brands’ portfolio spans both grocery and pet, making a deep understanding of evolving consumer behavior and omnichannel shopping trends essential to modernizing the business and driving stronger execution.

“We are honored that Post Consumer Brands is extending and expanding its partnership with Numerator as it continues to deepen its understanding of consumers, the factors shaping their decisions, and the value-driven innovations that resonate most,” said Brian Kay, Chief Commercial Officer, Numerator.

About Numerator
Numerator is a data company transforming how consumers and markets are understood. Powered by advanced technology and proprietary, zero-party purchase and survey data from more than one million households, Numerator provides visibility into consumer behavior and attitudes across consumer goods, retail, restaurants, tech and media, management consulting, institutional investors, and the public sector. Headquartered in Chicago, Numerator drives decisions at the world’s largest and fastest-growing companies in more than 50 countries.

Bob Richter
Numerator
212-802-8588
press@numerator.com