Private Label Celebrates Growth and Continued Commitment to Empowerment in the Beauty Industry

April 28, 2025 at 09:15 AM EDT

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Private Label, a brand recognized for delivering quality and affordability in the beauty industry, is celebrating its journey from a small online startup to a growing enterprise supporting hairstylists, entrepreneurs, and beauty enthusiasts across the country. The company remains dedicated to providing premium products at accessible prices, creating opportunities for success throughout the beauty community.

Founded in 2014, Private Label began in a modest 300-square-foot office with a vision to assist hairstylists, dropshippers, and beauty entrepreneurs. Today, Private Label operates from its headquarters in Atlanta, Georgia, with a growing presence throughout Georgia and Michigan. The company has built a reputation based on trust, customer growth, and reliable product quality.

Private Label offers a range of high-quality human hair extensions, alongside a diverse selection of beauty products through its affiliated platforms, including DropshipBundles.com, DropshipBeauty.com, and PrivateLabelWholesale.com. By listening to customer feedback, Private Label has stayed ahead of beauty trends, ensuring clients always have access to relevant and in-demand products.

The company places strong emphasis on customer experience, with thousands of positive reviews across its website and Google reflecting its commitment to service excellence. Each Private Label showroom is designed to create a welcoming shopping environment, supported by a knowledgeable team ready to assist clients in achieving their beauty goals. Today, Private Label products are used by more than 100,000 customers nationwide.

Private Label also values community engagement, offering support to small businesses through initiatives like laptop giveaways and charitable programs. The company's broader mission extends beyond products, focusing on empowering individuals within the beauty industry to achieve success.

Looking forward, Private Label aims to continue expanding its product offerings and innovating based on customer feedback to meet the evolving needs of the market. The brand’s growth has been recognized through various media appearances, celebrity collaborations, and industry features, highlighting its ongoing influence within the beauty sector.

Above all, Private Label remains committed to authenticity, value, and excellence, with a mission to support a community of confident, empowered individuals.

About Private Label

Private Label, founded in 2014 and headquartered in Atlanta, Georgia, is a leading provider of human hair extensions and beauty products. The company operates multiple brands including DropshipBundles.com, DropshipBeauty.com, and PrivateLabelWholesale.com, serving hairstylists, entrepreneurs, and beauty lovers across the U.S. With a commitment to quality, affordability, and community empowerment, Private Label continues to be a trusted name in the beauty industry.