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Las Vegas Raiders Name Victory Live Official Data and Analytics Partner

(PRUnderground) October 1st, 2025

Victory Live, the leading ticketing technology and analytics company for live events, today announced a multi-year partnership with the Las Vegas Raiders, designating Victory Live as an Official Data and Analytics Partner of the team.

Through the partnership, Victory Live will provide advanced insights and analytics to enhance the Raiders’ business intelligence operations, support technology-driven decision-making, and inform strategic planning.

“We are proud to welcome Victory Live to the Raiders family of partners,” said Jonathan Martinez, Raiders VP, Revenue Planning & Analytics. “Their expertise in ticketing data and analytics aligns perfectly with our commitment to leveraging technology to enhance the Raiders’ business operations.”

In addition to providing data and analytics, the partnership includes extensive brand visibility for Victory Live across Raiders platforms. Assets include LED signage inside Allegiant Stadium, digital integrations across Raiders media channels, rotating exposure on the I-15 highway marquee, and broadcast placements during Raiders television programming, including The Silver & Black Show and Raiders Roundtable.

“The Raiders are one of the most recognized and respected brands in global sports, with a fan base that extends well beyond the United States,” said Travis Underwood, Victory Live’s SVP of Partnerships. “We are proud to bring our technology and expertise to support their operation and help advance the analytics that drive the Raiders’ business.”

About Victory Live

Founded in 2021 by Sam Soni, Victory Live is a technology platform specializing in sports and entertainment event management, ticketing software, data insights, and multi-channel distribution. Its end-to-end solution, Victory Live One, helps manage millions of tickets for live event rightsholders and professional ticket resellers across sports, concerts, and theatre. Victory Live’s marketplace is the industry leader in B2B ticket distribution and connectivity solutions. Learn more at www.victorylive.com.

The post Las Vegas Raiders Name Victory Live Official Data and Analytics Partner first appeared on

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