Human-first insights from CivicScience will power smarter, faster, more relevant marketing through Robineau Media’s data-driven campaigns.

(PRUnderground) July 15th, 2025

Robineau Media, a marketing and communications agency known for its people-centered approach, today announced a new strategic partnership with CivicScience, the nation’s leading attitudinal survey and audience intelligence platform. This collaboration gives brands, agencies, and marketing teams direct access to real-time psychographic data from over 165 million permissioned respondents—redefining how marketers understand and engage their audiences.

In a digital environment where attention is scarce and legacy targeting methods are fading, this partnership offers an entirely new level of insight. Marketers can now access always-on data reflecting consumer values, lifestyle, beliefs, and intent—captured through 1 million+ answers daily across premium publisher environments.

“This partnership transforms how we guide strategy and measure impact,” said James Hunter, Co-Founder of Robineau Media. “We Make Marketing Human—and that starts with listening. With CivicScience, we can get precise answers to the questions our clients care about most, then translate those insights into campaigns that connect with real people in real time. We’re not guessing. We’re asking.”

“At CivicScience, our mission has always been to surface the most relevant insights that provide the best campaign outcomes for our partners.” said Alex DeSanctis, Chief Revenue Officer of CivicScience. “Partnering with Robineau Media means those human truths can now be activated in real time for their clients – bridging the gap between insights and action.”

Key Capabilities Now Available to Marketers Through the Partnership:

• Custom Predictive Segments: Built from attitudinal, psychographic, and lifestyle signals—not just demographics.
• Brand Lift Studies: Scientifically validated, pre- and post-campaign impact assessments on awareness, recall, and consideration.
• Live Polling at Scale: Branded questions placed within engaging, brand-safe publisher content for deep audience insight.
• Psychographic Intelligence: Understand what your customers value, how they live, and what they’ll act on next.
• Real-Time Activation: Instantly deploy insights across CTV, display, native, and video for smarter, more resonant media buys.

For Marketing Leaders, by Marketing Leaders

This offering is designed for CMOs, VPs of Marketing, and brand strategists navigating an increasingly complex marketing landscape. Whether launching a product, evolving a brand, or responding to market sentiment, Robineau Media and CivicScience empower marketers with the most timely and actionable insights available today.

Industries served include:

• Consumer and retail brands
• Healthcare and life sciences
• Advocacy and nonprofit organizations
• Financial and insurance sectors
• Political and cause-based campaigns
• Agencies and consultancies seeking data-driven differentiation

About Robineau Media

Robineau Media is a strategic marketing and communications firm that helps brands cut through the noise by putting people first. As a trusted partner to nonprofits, healthcare networks, social enterprises, and national brands, Robineau Media serves as an extension of its clients’ teams—crafting campaigns that are smart, empathetic, and rooted in real human insight. We Make Marketing Human. Learn more at www.robineaumedia.com.

About CivicScience

CivicScience is the leading provider of real-time, privacy-compliant attitudinal data that helps organizations understand what people think, feel, and believe—before they act. With a proprietary platform that collects millions of daily responses from over 165 million permissioned consumers across premium publisher networks, CivicScience delivers unparalleled insight into shifting audience sentiment, lifestyle trends, intent signals, and emerging market behavior. Fortune 500 brands, agencies, media companies, and public sector leaders rely on CivicScience to uncover the human truth behind the numbers—fueling smarter strategy, more relevant messaging, and better business outcomes.

To learn more, visit www.civicscience.com.

About Robineau Media

Robineau Media is a dynamic, woman and Black-owned business that specializes in bringing brands’ unique stories to life. We offer a wide range of digital marketing services to diverse sectors, including community organizations, politics, healthcare, and fin-tech. As a HubSpot Solutions Partner, we focus on creating customer-centric strategies that deliver real results. Discover how we’re making marketing more human at robineaumedia.com.

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Original Press Release.