Why Is Sezzle (SEZL) Stock Rocketing Higher Today

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What Happened?

Shares of buy-now-pay-later service Sezzle (NASDAQCM:SEZL) jumped 9% in the afternoon session after the company's Board of Directors authorized an additional $100 million stock repurchase program. 

This move demonstrated the company's confidence in its financial stability and its commitment to enhancing shareholder value. The new program followed the completion of a previous $50 million stock repurchase initiative. Stock buybacks can be a positive sign for investors because they reduce the number of shares available, which can help boost the stock's price. Sezzle's Executive Chairman and CEO, Charlie Youakim, stated that the authorizations reflected the company's "strong financial position and long-term conviction in the business.".

The shares closed the day at $73.00, up 10.3% from previous close.

Is now the time to buy Sezzle? Access our full analysis report here.

What Is The Market Telling Us

Sezzle’s shares are extremely volatile and have had 76 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 7 days ago when the stock gained 4.8% on the news that it was announced the company would be added to the S&P SmallCap 600 index. 

The disclosure came from S&P Dow Jones Indices, which confirmed that Sezzle was set to replace Vital Energy Inc. in the index. The change was scheduled to be effective before the opening of trading on December 15. Being added to a major index is often viewed positively by investors. This is because index funds and exchange-traded funds (ETFs) that track the S&P SmallCap 600 were then required to purchase Sezzle's shares to match the index's holdings. This activity often created additional buying pressure and demand for the stock.

Sezzle is up 60.7% since the beginning of the year, but at $73.06 per share, it is still trading 59.9% below its 52-week high of $182.16 from July 2025. Investors who bought $1,000 worth of Sezzle’s shares at the IPO in August 2023 would now be looking at an investment worth $5,406.

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