Why Rivian (RIVN) Stock Is Trading Up Today

August 04, 2025 at 12:36 PM EDT

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What Happened?

Shares of electric vehicle manufacturer Rivian (NASDAQ: RIVN) jumped 3.3% in the morning session after reports showed the electric vehicle maker's U.S. sales hit a 10-month high in July. The company recorded over 4,200 vehicles sold, which marked a 20% jump from June.

After the initial pop the shares cooled down to $12.53, up 1.1% from previous close.

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What Is The Market Telling Us

Rivian’s shares are extremely volatile and have had 36 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 6 days ago when the stock dropped 4.5% on the news that bellwether United Parcel Service (UPS) reported weak earnings and withheld its full-year guidance, citing “macro-economic uncertainty” and low consumer sentiment. The logistics giant reported a decline in revenue and missed profit estimates, sending a chill through the entire logistics chain. UPS pointed to a challenging economic environment and near-historic lows in U.S. consumer confidence as key factors for its performance. By withholding its full-year forecast, the company signaled significant uncertainty ahead, confirming fears of a broader economic slowdown that could impact demand for shipping and freight services. This news weighed on other ground and rail transportation stocks, as investors worried that the headwinds affecting UPS could be a sign of wider issues across the industry.

Rivian is down 5.5% since the beginning of the year, and at $12.53 per share, it is trading 26% below its 52-week high of $16.92 from May 2025. Investors who bought $1,000 worth of Rivian’s shares at the IPO in November 2021 would now be looking at an investment worth $124.34.

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Why Rivian (RIVN) Stock Is Trading Up Today

What Happened?

What Is The Market Telling Us

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