Opendoor (OPEN) Stock Trades Up, Here Is Why

September 15, 2025 at 11:45 AM EDT

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What Happened?

Shares of technology real estate company Opendoor (NASDAQ: OPEN) jumped 5.3% in the morning session after the company extended its positive momentum following a major leadership overhaul and a strategic pivot to an artificial intelligence-focused "software-first" strategy.

The home-selling platform recently appointed former Shopify COO Kaz Nejatian as its new CEO, while co-founders Keith Rabois and Eric Wu returned to the board of directors. The new leadership emphasized that AI tools will be used to make home transactions simpler and more predictable, a vision backed by a new $40 million investment.

The stock has been volatile, falling the previous day after the new chairman, Rabois, called the company's workforce "bloated" and suggested significant job cuts could be on the horizon. However, the rebound suggests investors are focusing on the long-term potential of the new AI-driven strategy under the revamped executive team.

After the initial pop the shares cooled down to $9.46, up 4.6% from previous close.

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What Is The Market Telling Us

Opendoor’s shares are extremely volatile and have had 93 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 3 days ago when the stock dropped 9.7% as it pulled back from a recent massive rally that was reportedly driven by investor activity on social media rather than fundamental business news. The stock was on a volatile run, surging 142% in August and climbing another 36% in early September. According to reports, this significant price increase was not connected to meaningful progress in the business but was instead the result of activist and retail investors coordinating online.

Opendoor is up 495% since the beginning of the year, but at $9.46 per share, it is still trading 10.1% below its 52-week high of $10.52 from September 2025. Investors who bought $1,000 worth of Opendoor’s shares 5 years ago would now be looking at an investment worth $538.59.

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Opendoor (OPEN) Stock Trades Up, Here Is Why

What Happened?

What Is The Market Telling Us

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