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Articles published by EDO

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EDO’s Basketball TV Outcomes Report Reveals $2.3B in Est. Ad Spend and Powerful Performance Across NBA, WNBA, and NCAA
From EDO
Via Business Wire
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EDO Reports Spanish-Language TV Delivers 30% More Effective Ad Engagement Than English-Language TV
From EDO
Via Business Wire
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EDO TV Outcomes Report: NFL Games 19% More Effective in Regular Season, While Streaming Matchups Continue to Deliver
From EDO
Via Business Wire
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EDO and Affinity Solutions Find Creative Quality Triples In-Store Sales Impact Versus Frequency for QSRs
From EDO
Via Business Wire
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EDO Reveals 2025’s Most Effective TV Ads: Red Lobster, Taco Bell, and Beyoncé-Backed Levi’s Lead the Way
From EDO
Via Business Wire
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EDO and TelevisaUnivision Expand Partnership to Unlock Cross-Platform Convergent TV Outcomes
From EDO
Via Business Wire
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EDO and The Trade Desk Bring New CTV Measurement Approach to Programmatic Media Buying
From EDO
Via Business Wire
Tickers TTD
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EDO: TV Advertising Drives Digital Gains, Can Double Website Traffic for QSR Brands
From EDO
Via Business Wire
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EDO Launches Engaged Audience Planning, Empowering Brands, Agencies, Networks, and Streamers to Elevate Advanced Audiences and Outcomes-Based Planning for 2025 Upfronts Decisions
From EDO
Via Business Wire
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TV Outcomes Report: Women’s Sports Ad Impact Spikes 56% Annually as Retailers Lead Most Effective Advertisers
From EDO
Via Business Wire
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EDO Names Most Effective Ads of 2023 Across Auto, CPG, Pharma, Retail, Banking, and More
From EDO
Via Business Wire
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EDO Enhances Convergent TV Analytics with Experian Audience Insights
From EDO
Via Business Wire
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EDO Holiday Report: Black Friday NFL Game Primed for Ad Success, Some Retailers Drive Performance Outside Traditional Shopping Period
From EDO
Via Business Wire
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EDO Launches Creative Rotation Optimization™ to Increase In-Market ROI for TV Ad Campaigns
From EDO
Via Business Wire
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