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Articles published by VideoAmp

VideoAmp and Warner Bros. Discovery Sign Multi-Year Deal to Advance Measurement and Currency Innovation
From VideoAmp
Via Business Wire
Tickers WBD
VideoAmp Names Peter Liguori as Chief Executive Officer; Strengthens Executive Leadership Team to Accelerate Innovation and Industry Momentum
From VideoAmp
Via Business Wire
VideoAmp Empowers Advertisers with Cloud-Native Measurement Using Privacy-Enhancing Controls with AWS Clean Rooms
From VideoAmp
Via Business Wire
VideoAmp Launches THE REPLAY Revealing New Insights Into Live Sports Audiences
From VideoAmp
Via Business Wire
VideoAmp Integrates with Captify to Launch the Industry’s First Solution Directly Tying Search Outcomes to Currency-Grade Viewership Data
From VideoAmp
Via Business Wire
VideoAmp Formally Initiates the Media Rating Council (MRC) Audit Process
From VideoAmp
Via Business Wire
VideoAmp to Showcase Big Data Fluency, Tech Innovation and Currency Momentum at Vampfront 2025
From VideoAmp
Via Business Wire
VideoAmp Announces VXP™, an Industry-First, Cross-Platform Planning Solution Leveraging Publisher First-Party Data
From VideoAmp
Via Business Wire
Sports Industry Veteran Dan Donnelly joins VideoAmp as Head of Sports Strategy
From VideoAmp
Via Business Wire
VideoAmp Renews Measurement and Currency Partnership with Paramount Global
From VideoAmp
Via Business Wire
VideoAmp Leads the Industry to Mass Adoption of Advanced Currencies; Closes 2024 with $3 Billion in Currency Transactions and Complete JIC Certification
From VideoAmp
Via Business Wire
VideoAmp Sets New Industry Standard for Media Measurement, Transforms Its Tech Stack to Provide a Full Suite of Audience, Planning and Measurement APIs
From VideoAmp
Via Business Wire
VideoAmp Announces Next, Advanced Phase of Outcome Measurement Capabilities
From VideoAmp
Via Business Wire
VideoAmp on Track to Guarantee $1.5 Billion in Currency by EOY
From VideoAmp
Via Business Wire
VideoAmp Taps Industry Veteran to Lead Media Measurement Auditing, Expands Efforts to Promote Transparency and Bolster Standards Compliance
From VideoAmp
Via Business Wire
VideoAmp Announces Industry-First Strategic Collaboration with Snap Inc.
From VideoAmp
Via Business Wire
VideoAmp Continues to Expand Leadership Team with New Executive Appointments
From VideoAmp
Via Business Wire
VideoAmp Bolsters Commercial Growth Leadership Team with Key Hires and Promotions
From VideoAmp
Via Business Wire
VideoAmp to Redefine Media Measurement Expectations for Upfronts with VAMPFRONT
From VideoAmp
Via Business Wire
VideoAmp Introduces VALID, the Big Data and Technology Engine Powering Their Advanced Currency Adoption and Growth in Media Measurement
From VideoAmp
Via Business Wire
VideoAmp Announces Key Updates to Leadership Team; Peter Bradbury is Appointed to Chief Commercial & Growth Officer
From VideoAmp
Via Business Wire
VideoAmp Releases Commingled Identity Solution, Setting a New Standard for Audience Targeting and Measurement, Enabling More Advanced Currency
From VideoAmp
Via Business Wire
Hallmark Media Adds VideoAmp as a Currency for Transacting Advanced Audience and Demo Guarantees
From VideoAmp
Via Business Wire
Dentsu and VideoAmp Announce Industry-First Activation, Guaranteeing Advanced Audience Buys Across Seven Major Media Publishers
From VideoAmp
Via Business Wire
VideoAmp Announces Integration with Meta’s Lift API to Measure Tune-In Advertising Effectiveness
From VideoAmp
Via Business Wire
Byron Allen’s Allen Media Group Announces VideoAmp as Primary Currency With Ten-year Agreement
From VideoAmp
Via Business Wire
VideoAmp Integrates with TransUnion’s TruAudience Marketing Solutions Business to Offer Unmatched Marketing Attribution Capabilities and Media Plan Optimization
From VideoAmp
Via Business Wire
Tickers TRU
VideoAmp Announces Alternative Currency Agreement With Horizon Media
From VideoAmp
Via Business Wire
VideoAmp to Measure Deduplicated YouTube Reach and Frequency
From VideoAmp
Via Business Wire
Allen Media Group to Leverage VideoAmp as New Currency for 2023-24 Upfront Season
From VideoAmp
Via Business Wire
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