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Articles published by EDO

EDO’s Basketball TV Outcomes Report Reveals $2.3B in Est. Ad Spend and Powerful Performance Across NBA, WNBA, and NCAA
From EDO
Via Business Wire
EDO Reports Spanish-Language TV Delivers 30% More Effective Ad Engagement Than English-Language TV
From EDO
Via Business Wire
EDO TV Outcomes Report: NFL Games 19% More Effective in Regular Season, While Streaming Matchups Continue to Deliver
From EDO
Via Business Wire
EDO and Affinity Solutions Find Creative Quality Triples In-Store Sales Impact Versus Frequency for QSRs
From EDO
Via Business Wire
EDO Reveals 2025’s Most Effective TV Ads: Red Lobster, Taco Bell, and Beyoncé-Backed Levi’s Lead the Way
From EDO
Via Business Wire
EDO and TelevisaUnivision Expand Partnership to Unlock Cross-Platform Convergent TV Outcomes
From EDO
Via Business Wire
EDO and The Trade Desk Bring New CTV Measurement Approach to Programmatic Media Buying
From EDO
Via Business Wire
Tickers TTD
EDO: TV Advertising Drives Digital Gains, Can Double Website Traffic for QSR Brands
From EDO
Via Business Wire
EDO Launches Engaged Audience Planning, Empowering Brands, Agencies, Networks, and Streamers to Elevate Advanced Audiences and Outcomes-Based Planning for 2025 Upfronts Decisions
From EDO
Via Business Wire
TV Outcomes Report: Women’s Sports Ad Impact Spikes 56% Annually as Retailers Lead Most Effective Advertisers
From EDO
Via Business Wire
EDO Names Most Effective Ads of 2023 Across Auto, CPG, Pharma, Retail, Banking, and More
From EDO
Via Business Wire
EDO Enhances Convergent TV Analytics with Experian Audience Insights
From EDO
Via Business Wire
EDO Holiday Report: Black Friday NFL Game Primed for Ad Success, Some Retailers Drive Performance Outside Traditional Shopping Period
From EDO
Via Business Wire
EDO Launches Creative Rotation Optimization™ to Increase In-Market ROI for TV Ad Campaigns
From EDO
Via Business Wire
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