- Genius Sportsโ semi-automated offside technology (โSAOTโ) is used across the Premier League, CONMEBOL and Belgian Pro League
- New partnership with the Confederaรงรฃo Brasileira de Futebol (โCBFโ) will implement SAOT across Brasileiro Sรฉrie A and Copa do Brasil
- Cutting-edge technology automates everything from the kick point to the creation of a 3D render with a clear offside plane
The Confederaรงรฃo Brasileira de Futebol (โCBFโ), one of the most prestigious organizations in the worldโs game, has selected Genius Sports Limited (โGenius Sportsโ) (NYSE: GENI) to implement its world-leading semi-automated offside technology (โSAOTโ) in 2026.
Genius Sportsโ SAOT solution is the leader in world football โ used across the Premier League, CONMEBOLโs Copa Sudamericana and Copa Libertadores, as well as the Belgian Pro League. CBF will now empower its officials and fans with this technology across the Brasileiro Sรฉrie A and Copa do Brasil, enhancing the speed, efficiency and accuracy of offside decisions.
Powered by GeniusIQ, Genius Sportsโ SAOT will ingest rich mesh tracking data from its computer vision cameras that will be installed in all top flight Brazilian football stadiums. The ground-breaking technology then automates the kick point for every offside decision and will immediately alert CBFโs VAR operators before producing a clear 3D render showing an exact offside plane.
Genius Sportsโ SAOT has been proven across hundreds of games in some of the biggest competitions in world football, removing the need for manually drawn offside lines while automatically producing broadcast-ready decision visuals within seconds.
โWe are taking another decisive step in the modernization process of Brazilian football,โ said Samir Xaud, President of CBF. โThe arrival of semi-automatic offside is not just a technological innovation, but a concrete measure to increase the accuracy, transparency, and credibility of refereeing decisions. It is a move aligned with the most advanced practices in the football world, and CBF will continue working to ensure that our competitions are a benchmark in quality and fairness.โ
"To implement our SAOT system with CBF, the most successful federation in FIFA World Cup history, is an incredible validation of Genius Sportsโ world-class technology,โ said Mark Locke, CEO of Genius Sports. โBrazil is a critical market across our entire business, and weโre excited to work alongside CBF to deliver technology that minimizes delays, restores the natural rhythm of the game, and empowers officials to make accurate and efficient offside decisions.โ
About Genius Sports
Genius Sports is the official data, technology, and broadcast partner that powers the global sports, betting, and media ecosystem. Our technology is used in over 150 countries worldwide, creating highly immersive products that enrich fan experiences across the entire sports industry.
We are the trusted partner to over 700 sports organizations, including many of the worldโs largest leagues, teams, sportsbooks, brands and broadcasters, such as the NFL, English Premier League, NCAA, DraftKings, FanDuel, bet365, Coca-Cola, EA Sports, CBS, NBC and ESPN.
Genius Sports is uniquely positioned through AI, computer vision, and big data to power the future of sports fan experiences. From delivering augmented broadcasts and enhanced highlights to automated officiating tools, immersive betting solutions, and personalized marketing activations, we connect the entire sports value chain from the rights holder all the way through to the fan.
View source version on businesswire.com: https://www.businesswire.com/news/home/20251126518075/en/
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