Across the world, more people are choosing Sport Utility Vehicles (SUVs) over smaller cars. This trend continues even though experts and environmental groups warn about the harmful effects of SUVs on the climate. Many believed that the future of transportation would be small, energy-efficient electric vehicles (EVs). However, SUVs remain the top choice for car buyers.
It remains to be seen how EV makers like Rivian Automotive Inc. (NASDAQ: RIVN) can come up with models targeting the high-income segment that prefers SUVs while also addressing the needs of motorists who would be comfortable acquiring smaller EVs that are within their…
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