According to research conducted by Nexer Digital, more than eight in 10 customers with disabilities fail to complete desired online shopping activities as a result of accessibility challenges. According to the study, 81% of shoppers with disabilities experienced challenges while shopping online. Out of this number, 55% said browsing websites was challenging as a result of pop-ups and navigation tools that lacked accessibility for disabled persons.
This report is likely to give ecommerce giants like Amazon.com Inc. (NASDAQ: AMZN) some points of reflection in terms of where they are doing well and what needs to improve so that people with…
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