The Law Offices of Frank R. Cruz announces an investigation of Crocs, Inc. (“Crocs” or the “Company”) (NASDAQ: CROX) on behalf of investors concerning the Company’s possible violations of federal securities laws.

IF YOU ARE AN INVESTOR WHO LOST MONEY ON CROCS, INC. (CROX), CLICK HERE TO INQUIRE ABOUT POTENTIALLY PURSUING A CLAIM TO RECOVER YOUR LOSS.

What Is The Investigation About?

In February 2022, Crocs completed its acquisition of HEYDUDE, a footwear brand focusing on casual, comfortable, and lightweight footwear.

But on April 27, 2023, Crocs revealed that HEYDUDE’s 2022 revenue growth was attributable to efforts to stock the Company’s wholesale partners with products and was not necessarily indicative of actual retail sales. On this news, Crocs’ stock price fell $23.46, or 15.9%, to close at $124.32 per share on April 27, 2023, thereby injuring investors.

Then, on June 7, 2023, the Company revealed that over half of HEYDUDE’s third quarter 2022 wholesale revenue was the result of efforts to stock HEYDUDE products with Crocs’ major retailers. On this news, Crocs’ stock price fell $4.52, or 3.7%, to close at $116.57 per share on June 8, 2023.

Shortly after, on July 27, 2023, Crocs admitted that its deliberate overstocking accounted for approximately $220 million of HEYDUDE’s $896 million in revenue for the period directly following the closing of the acquisition. The Company also announced that it was reducing HEYDUDE’s revenue growth guidance for the remainder of 2023. On this news, Crocs’ stock price fell $17.50, or 14.6%, to close at $102.30 per share on July 27, 2023.

Then, on August 16, 2023, Williams Trading LLC significantly decreased its price target on Crocs, citing elevated HEYDUDE inventory levels. On this news, Crocs’ stock price fell $3.79, or 3.9%, to close at $94.01 per share on August 16, 2023.

Further, on November 2, 2023, Crocs released its third quarter 2023 financial results, revealing that HEYDUDE’s wholesale revenue had declined significantly “following prior year pipeline fill.” Crocs slashed its 2023 HEYDUDE revenue growth guidance from 14%-18% to only 4%-6%. On this new, Crocs’ stock price fell $4.62, or 5.3%, to close at $82.79 per share on November 2, 2023.

Finally, on October 29, 2024, the Company hosted an earnings call, during which Chief Executive Officer Andrew Rees revealed that HEYDUDE revenue had fallen below expectations once again, and was struggling due to “excess inventories in the market.” Moreover, Andrew Reese admitted that “in retrospect, we absolutely shipped too much product.”

On this news, Crocs’ stock price fell $26.47, or 19.2%, to close at $111.58 per share on October 29, 2024.

Contact Us To Participate or Learn More:

If you purchased Crocs securities, have information or would like to learn more about these claims, or have any questions concerning this announcement or your rights or interests with respect to these matters, please contact us:

The Law Offices of Frank R. Cruz,

2121 Avenue of the Stars, Suite 800,

Century City, California 90067

Call us at: 310-914-5007

Email us at: info@frankcruzlaw.com

Visit our website at: www.frankcruzlaw.com.

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