The Law Firm Accelerator Podcast, hosted by Viktoria Altman, presents detailed conversations with attorneys who are actively building modern, growth-oriented practices. In this episode, Viktoria speaks with bankruptcy attorney Alia Khan, founder of Khan Law, about the strategies, content choices, and operational discipline that helped develop a high-volume bankruptcy practice supported by TikTok and authentic branding. The discussion offers practical direction for law firms seeking a stronger digital presence and more predictable lead flow. For additional perspective on law firm marketing and digital growth, visit BSPE Legal Marketing.
Meet Alia Khan
Alia Khan leads a consumer-focused bankruptcy practice. Over the course of her legal career, Khan has guided individuals and families through financial distress, including Chapter 7 and Chapter 13 matters, with an emphasis on clarity, education, and steady communication. Khan Law has developed a reputation for accessible counsel, transparent expectations, and a structured approach to case management that supports clients from the first consultation through discharge.
Episode Insights
Khan’s work reflects a commitment to demystifying the bankruptcy process and reducing the stigma surrounding financial hardship. Through community outreach, online education, and consistent content creation, Khan positions the firm as a resource for residents facing mounting debt, creditor pressure, and uncertainty about available options.
During the conversation, Khan explains how a deliberate TikTok strategy became a primary driver of growth for the firm:
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TikTok as an educational platform: Khan describes how short, direct videos addressing common bankruptcy questions now function as a first touchpoint for many new clients. Viewers frequently arrive at consultations already familiar with basic concepts, allowing meetings to focus on tailored strategy rather than introductory explanations.
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Authentic branding and audience trust: The episode explores how an unscripted, conversational on-camera presence, filmed with simple setups, created a sense of approachability that resonated with viewers. Khan discusses aligning online messaging with the in-office experience, so that potential clients encounter the same tone, values, and expectations at every step.
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Building systems for a high-volume practice: As inbound inquiries increased, Khan Law refined intake processes, internal communication channels, and matter workflows to maintain consistent quality. The episode details how the firm uses checklists, defined roles, and repeatable procedures so that each case progresses efficiently, even as overall volume grows.
Khan and Altman also address ethical and regulatory considerations in advertising, metrics for evaluating social media performance, and the importance of tracking how callers and clients discovered the firm.
Tune In Now
The conversation with Alia Khan is available on the Law Firm Accelerator Podcast across major platforms, including Apple Podcasts and Spotify. Legal professionals interested in bankruptcy, consumer-facing marketing, or social media-driven lead generation can gain actionable insight from Khan’s description of how TikTok and authentic branding contributed to a scalable practice model.
Email: viktoria@bspelegalmarketing.com
Media Contact
Company Name: BSPE Legal Marketing
Contact Person: Viktoria Altman
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Phone: (312) 820-3772
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City: Chicago
State: Illinois
Country: United States
Website: https://bsplegalmarketing.com/
