Grocer’s community-driven support fuels lifesaving research and prevention efforts through Life is Why™ campaign

In recognition of American Heart Month, Southeastern Grocers, LLC (SEG), parent company and home of Harveys Supermarket and Winn-Dixie grocery stores, proudly announces a donation of $130,000 to the American Heart Association, the world’s leading nonprofit organization focused on heart and brain health, in support of its Life is Why™ campaign.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250227951536/en/

Southeastern Grocers donates $130,000 to the American Heart Association, the world’s leading nonprofit organization focused on heart and brain health, in support of its Life is Why™ campaign. (Photo: Business Wire)

Throughout the three-week community donation program, SEG and its generous associates and customers contributed to funding groundbreaking research, critical survivor support services and essential prevention programs aimed at reducing the risks of heart disease and stroke. By donating $1, $5 or rounding up their grocery bills at checkout, Harveys Supermarket and Winn-Dixie customers demonstrated the true power of community, proving every small act of kindness can help save lives.

Anthony Hucker, Chairman, CEO and President of Southeastern Grocers, said, “At SEG, we take immense pride in strengthening our communities through powerful partnerships, including our ongoing collaboration with the American Heart Association. Heart disease and stroke affect the lives of millions of families, and the fight begins with awareness, prevention and research. As we observe American Heart Month, our hearts are profoundly touched by the generosity of our associates and customers who have come together to support this vital mission. Their contributions to the Life is Why campaign will directly impact the lives of those in our local communities, offering hope, healing and the promise of a heart-healthy future for all.”

Caitlin Brunell, Executive Director for the First Coast American Heart Association, said, “We are incredibly grateful for the support and commitment from SEG and their compassionate associates and customers who have united for our mission to promote longer, healthier lives. Every dollar donated represents hope for someone’s parent, child, friend or neighbor – funding lifesaving research, providing critical prevention programs and supporting survivors on their journey to recovery.”

The Life is Why campaign empowers individuals to take control of their heart health by recognizing their personal reasons for living longer, healthier lives. As a proud partner of the American Heart Association, SEG has contributed more than $1.6 million to advance the nonprofit’s mission of fighting heart disease and stroke.

SEG encourages everyone to prioritize heart health this American Heart Month and year-round by making small yet impactful changes, from maintaining a balanced diet to staying active and knowing their risk factors. For more information on the Life is Why campaign and how to get involved, visit www.heart.org.

About Southeastern Grocers

Southeastern Grocers, LLC (SEG), parent company and home of Harveys Supermarket and Winn-Dixie grocery stores, is an omnichannel retailer serving customers in brick-and-mortar grocery stores and liquor stores, as well as online with convenient grocery delivery and curbside pickup throughout Alabama, Florida, Georgia, Louisiana and Mississippi. Harveys Supermarket and Winn-Dixie are well-known and well-respected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and caring associates and a strong commitment to providing the best possible quality and value to customers. For more information, visit www.harveyssupermarkets.com and www.winndixie.com.

About the American Heart Association

The American Heart Association is a relentless force for a world of longer, healthier lives. Dedicated to ensuring equitable health in all communities, the organization has been a leading source of health information for more than one hundred years. Supported by more than 35 million volunteers globally, we fund groundbreaking research, advocate for the public’s health, and provide critical resources to save and improve lives affected by cardiovascular disease and stroke. By driving breakthroughs and implementing proven solutions in science, policy, and care, we work tirelessly to advance health and transform lives every day. Connect with us on heart.org, Facebook, X or by calling 1-800-AHA-USA1.

View source version on businesswire.com: https://www.businesswire.com/news/home/20250227951536/en/