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Sensible Launches First-Ever High Wind Guarantee, Expanding Protection Ahead of Labor Day and Winter Ski Season

New high wind service empowers travelers and outdoor enthusiasts to plan confidently in the face of growing wind threats, which can be included with coverage for additional weather perils.

As travelers prepare for Labor Day adventures and look ahead to the 2025-2026 ski season, Sensible Weather, the climate technology company behind more than 1 million Weather Guaranatees sold across 8,000+ partners, today announced the launch of its newest protection: the High Winds Weather Guarantee.

This first-of-its-kind service provides travelers with automatic reimbursements when sustained winds disrupt outdoor trips and activities — no claims, no paperwork, just instant payouts in real time. From ski lifts closed by gusts to golf courses made unplayable, the new Guarantee ensures that travelers don’t lose out when conditions take a turn. The High Wind Guarantee joins Sensible Weather’s existing Weather Guarantees for rain, heat, snow, and sleet, and can be offered alongside other coverage, giving travelers and outdoor enthusiasts added peace of mind, no matter the forecast.

Sensible Weather leverages trusted windspeed data to calculate the strongest average wind speed over a one-hour period. If winds meet or exceed the set threshold during a traveler’s covered dates, the Guarantee is automatically triggered and reimbursement is initiated instantly. The launch comes as NOAA reports above-average sustained winds across much of the U.S. in 2025, underscoring how volatile conditions are becoming for outdoor recreation and travel.

“With wind now added to our suite of products, we’re eliminating another major stressor for travelers and businesses,” said Nick Cavanaugh, Ph.D., CEO of Sensible Weather. “By delivering scalable, adaptable solutions, we’re not just responding to change, we’re shaping a more resilient and sustainable future for travel and recreation in a rapidly evolving climate.”

The High Winds Guarantee is already being piloted by golf resorts and ski destinations, two experiences where strong winds often close courses and lifts, frustrating travelers and operators alike. By removing financial friction when conditions disrupt planned activities, Sensible Weather gives travelers peace of mind while helping operators protect bookings, drive conversions, and unlock revenue.

Sensible Weather first launched its Weather Guarantee in 2019 to protect businesses and their guests from the impact of rain, snow, and sleet on outdoor activities and travel plans, expanding in 2024 to include coverage for extreme heat as record-breaking heatwaves swept across the U.S.

Travelers and outdoor enthusiasts can now purchase the High Winds Weather Guarantee at select golf resorts and ski destinations, with broader rollouts planned this fall. For more information on how to offer Sensible Weather Guarantees — or to protect your next trip — visit sensibleweather.com.

About Sensible Weather

Sensible Weather is the leading Weather Guarantee provider for the travel and hospitality industries, with a unique Weather Guarantee product that proactively reimburses hotel guests, golfers, skiers, and those visiting outdoor attractions and campsites when weather – rain, snow, sleet, high temperatures, and now wind – unexpectedly impacts their experience. The Weather Guarantee is available through Sensible’s travel and hospitality partners, helping them provide a differentiated value to guests that increases peace of mind and offers tangible experience benefits, while increasing revenue and booking conversion. Founded in 2019, Sensible has sold over 1,000,000 Weather Guarantees and is backed by some of the biggest names in hospitality, climate, and technology, including the National Science Foundation, Infinity Ventures, Amex Ventures, and the PGA of America. Sensible was recently named to Fast Company’s Most Innovative Companies in Travel & Hospitality list. Learn more at sensibleweather.com.

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