In a move that signals acceleration on all fronts—from product readiness to market execution—EFFECT Photonics, BV today announced it has renamed its U.S. subsidiary to Arycs Technologies. The rebrand underscores the subsidiary’s heightened market readiness, clear leadership alignment, and singular mission to deliver power-efficient coherent optical systems that solve today’s network challenges.

As part of this transition, Roberto Marcoccia will step into a dedicated role as CEO of Arycs Technologies focusing exclusively on leading the U.S. business. This move ensures clear leadership alignment with the subsidiary’s strategic priorities.

With a product roadmap backed by strong momentum and imminent customer deployments, Arycs Technologies is positioned to seize a leading share in a rapidly expanding market.

“We’re not just rebranding—we’re resetting expectations and raising the bar for what’s possible in coherent optical technology,” said Roberto Marcoccia, CEO of Arycs Technologies. “This is an important milestone as we build on our momentum and prepare for the next phase of growth. We are excited about our progress and the extraordinary opportunities ahead of us.”

Demand for coherent pluggables continues to accelerate, driven by the rise of AI and bandwidth-intensive cloud applications in data centers, along with surging traffic across global communications networks. As AI workloads become more distributed and extend beyond the data center, traffic flows are straining capacity and creating bottlenecks—fueling the urgent need to upgrade access, aggregation, and edge infrastructure. With the market opportunity expanding rapidly, Arycs Technologies is well positioned to deliver advanced, power- and cost-efficient solutions that meet the evolving requirements of network service providers.

About Arycs Technologies

Where innovation meets connectivity - Arycs Technologies is redefining optical communications with energy-efficient, high-performance coherent technology tailored for today’s most demanding network environments. As coherent optics expand beyond traditional core networks into data center campuses, intra-data center links, and the rapidly growing network edge, Arycs is enabling this transformation with scalable, cost-effective solutions. Our differentiated technology—built on a fully fabless model and supported by strategic supply chain partnerships— meets the bandwidth and power efficiency needs driven by AI infrastructure and next-generation connectivity. For more information, please visit: http://www.arycs-tech.com/

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