The "Farming as a Service Market: Analysis by Service Type, Delivery Model, End User, and Region - Size, Trends and Forecasts to 2030" report has been added to ResearchAndMarkets.com's offering.

The global farming as a service market value in 2024 stood at US$4.70 billion, and is likely to reach US$11.78 billion by 2030. The global farming as a service market value is projected to grow at a CAGR of 16.56%, during the forecast period of 2025-2030.

Farming as a service industry exhibits high fragmentation, with numerous players contributing to a diverse landscape. The market is characterized by many companies offering a wide range of innovative solutions, creating a competitive environment.

Farming as a Service (FaaS) refers to a business model within the agricultural sector that enables farmers to access a range of professional services on a pay-per-use or subscription basis. This model provides farmers with a suite of agrarian management solutions, including precision farming tools, analytics, utility and labor services, equipment rentals, and access to broader markets. FaaS aims to enhance crop production by offering farmers easy accessibility to services like on-time availability of labor, equipment rentals, and utility services such as irrigation facilities and power supply.

One of the key drivers behind the adoption of farming as a service is increasing food consumption and a growing global population. As the global population continues to expand, with projections indicating nearly 10 billion people by 2050, the demand for food is expected to rise substantially. In this context, the farming as a service market plays a crucial role in supporting farmers to meet the escalating demand for food. By providing access to advanced technologies, farm management solutions, production assistance, and market integration services, farming as a service enables farmers to optimize their agricultural practices, enhance productivity, and meet the growing food requirements of a larger population.

Various other factors including reduced capital investments, expanding agriculture industry, government support and access to professional advice etc. have also contributed to the consistent growth of global farming as a service market. Furthermore, the farming as a service market is predicted to grow due to growing popularity of IoT in agriculture, integration of AI and machine learning in agriculture, enhanced connectivity with 5G, rise of autonomous agriculture, advancements in agricultural technologies, such as precision farming, sensor technologies, etc.

Market Segmentation Analysis:

By Service Type: According to the report, the global farming as a service market is bifurcated into three segments based on the type of service: farm management solutions, production assistance and access to market.

Farm management solutions acquired majority of share in the market in 2024 because it offers a comprehensive range of services that are crucial for effective farm management. This segment provides farmers with essential tools and analytics for yield monitoring, weather data analysis, germination data assessment, soil quality evaluation, and other key metrics necessary for optimizing agricultural operations.

By leveraging farm management solutions, farmers can make data-driven decisions, enhance productivity, reduce wastage, and address any shortcomings in their farming practices. These solutions empower farmers to improve crop yields, implement sustainable practices, and achieve operational efficiency, making them a fundamental component of the farming as a service market and contributing significantly to its market share dominance.

While, access to markets segment is the fastest growing segment because it plays a crucial role in connecting farmers directly to suppliers and marketplaces, eliminating intermediaries, and streamlining the distribution process. By leveraging access to markets services, farmers can overcome traditional barriers in reaching consumers, improve their market visibility, and establish direct relationships with buyers, thereby increasing their sales and revenue.

By Delivery Model: According to the report, the global farming as a service market is bifurcated into two types of delivery models: subscription and pay-per-use.

Subscription model acquired majority of share in the market in 2024 and is the fastest growing segment as well, since subscription model offers scalability and flexibility, allowing farmers to modify their programs to accommodate changing crop varieties, seasonal demands, or specific farm requirements without the need for a substantial initial investment in infrastructure or equipment. Moreover, subscription services are more cost-effective in the long run compared to pay-per-use models.

By End User: According to the report, the global farming as a service market is bifurcated into five end users: farmers, government, advisory bodies, financial institutions, and corporate.

Farmers segment acquired majority of share in the market in 2024 and is the fastest growing segment as well as farmers benefit significantly from the diverse range of services offered by farming as a service provider. These services empower farmers to optimize their agricultural practices, enhance productivity, and improve efficiency. Additionally, the subscription model, which is anticipated to grow rapidly, offers farmers cost-effective access to advanced agricultural technologies and resources without substantial upfront investments. Moreover, farmers play a pivotal role in the agricultural sector, and their ability to access specialized expertise, advanced technologies, and economies of scale through farming as a service model enhances their operational efficiency and profitability.

By Region: The report provides insight into the farming as a service market based on the geographical operations, namely North America, Europe, Asia Pacific, and rest of the world.

North America farming as a service market enjoyed the highest market share in 2024 due to several factors such as the increasing usage of automation and control systems, smart agricultural technologies, and the adoption of agriculture farming as a service in the region. The increased use of automated machinery, smart crops, livestock monitoring, and drones is aiding farmers in improving farm management, contributing to the regional market growth. The US dominates the North America Farming as a Service market owing to robust economic growth, growing consumer spending and business investments. Also, the US is home to major global agriculture machinery manufacturers like Deere & Company and AGCO Corporation, which have maintained leading positions in the agriculture industry by adapting to changes and incorporating automation and robotics into their machinery.

On the other hand, Asia Pacific is expected to register the fastest growth in the farming as a service market due to factors like rapid population growth, technological advancements, increasing demand for sustainable agriculture practices, and the need for efficient farming solutions. Advancements in agricultural technologies, such as smart sensors and data analytics, are anticipated to drive the adoption of farming as a service model.

India is expected to be the fastest-growing region in farming as a service as India is predominantly an agrarian economy which contributes 15% to GDP, but faces challenges such as low productivity due to heavy reliance on rainwater, small farm land holdings, and lack of access to technology. The demand for food in India is growing, but supply is constrained by marginal productivity gains, shrinking arable land, climate change effects, and supply chain inefficiencies. The government and private players are working to improve efficiency and productivity in agriculture through Farming as a Service (FaaS) solutions.

Competitive Landscape and Recent Developments

The key players are constantly investing in strategic initiatives, such as adoption of new technologies, introducing their services to emerging markets and more, to maintain a competitive edge in this market. For instance, in June 2025, Pivot Bio partnered with Taranis to help farmers adopt more sustainable nutrient management practices through the Taranis Conservation program. Through this partnership, Pivot Bio's dealer network will be able to offer Taranis Conservation services, which assist growers in securing NRCS funding for regenerative practices such as soil testing, nitrogen stabilizers, and variable rate technology.

Market Dynamics

Growth Drivers

• Growing Population
• Expansion of Agriculture Industry
• Government Initiatives and Support
• Adoption of Advanced Technology in Agricultural Products
• Access to Professional Advice
• Reduced Capital Investments

Challenges

• Lack of Technical Awareness
• Infrastructure Limitations
• Regulatory Hurdles

Market Trends

• Gaining Popularity of Internet Of Things (IoT) in Agriculture
• Integration of Artificial Intelligence (AI) and Machine Learning
• Enhanced Connectivity with 5G
• Rise of Autonomous Farming
• Focus on Sustainability and Climate Resilience
• Expansion of Precision Agriculture
• Growing Agritech Startups
• Supply Chain Optimization

Key Players of Global Farming As a Service Market

• Trimble Inc.
• John Deere
• SGS Societe Generale de Surveillance SA
• IBM
• AGCO Corporation
• Bayer AG
• Hexagon Agriculture
• Taranis
• AGRIVI
• Apollo Agriculture
• Precision Hawk
• Em3 Agri Services Pvt. Ltd.

For more information about this report visit https://www.researchandmarkets.com/r/fixdq9

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