Greenfield investments into the tourism sector continue to rise, with a growing interest in projects related to sustainability and innovation
Madrid, Spain, November 19, 2024 (EZ Newswire) -- The latest fDi Tourism Investment Report 2024: Global greenfield investment trends in tourism, released by the Financial Times in collaboration with UN Tourism and with the support of the Diriyah Gate Company, offers an in-depth look at global greenfield investment trends in tourism, emphasizing recovery from the pandemic and outlining current developments.- Europe: Leading in global tourism FDI projects, Europe attracted 867 projects between 2019 and 2023, accounting for 44.6% of total global investment, highlighting its resilience in a cautious investment climate.
- Asia-Pacific: The number of tourism FDI projects in the region grew by 59.5% between 2022 and 2023, from 42 to 67, with capital investment rising by 125.3%, a positive sign taking into account that the Asia and the Pacific Region has just received 65.4% of the international tourist arrivals registered in 2019.
- Latin America and the Caribbean: The Latin America and the Caribbean region attracted 221 tourism FDI projects between 2019 and 2023. This resulted in $20.5 billion in capital investment and approximately 73,400 jobs. As the region has already surpassed 2019 international tourist arrives levels, this gives a positive investor confidence in the region’s tourism sector’s long term profitability
- Middle East and Africa: Between 2019 and 2023, the Middle East and Africa recorded 314 tourism FDI projects, totaling an estimated $18.1bn in capital investment and creating approximately 40,700 jobs. The number of tourism FDI projects in the region increased by 16.1% between 2022 and 2023, from 62 to 72, with capital investment growing by 12.2%.
About UN Tourism
The World Tourism Organization (UN Tourism) is the United Nations agency responsible for the promotion of responsible, sustainable and universally accessible tourism. As the leading international organization in the field of tourism, UN Tourism promotes tourism as a driver of economic growth, inclusive development and environmental sustainability and offers leadership and support to the sector in advancing knowledge and tourism policies worldwide. For more information, visit https://www.unwto.org.
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