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The Future of RFP and Bid Management at Optimize25

BALTIMORE, March 20, 2025 (GLOBE NEWSWIRE) -- VisibleThread is thrilled to announce Optimize25. The success of Optimize24 brought together over 1,200 bid and proposal professionals for an action-packed day of insights, innovation, and industry best practices. The event, held virtually on December 10, 2024, featured engaging discussions on AI-driven proposal efficiency, best practices in the RFP lifecycle, and real-world customer success stories.

"Optimize24 exceeded our expectations. From top-tier speakers to hands-on sessions, the event reinforced just how critical a streamlined RFP process is for success in government and commercial contracting," said Fergal McGovern, CEO of VisibleThread.

About VisibleThread

VisibleThread is a leading provider of RFP and compliance software, trusted by 64% of Fortune 1000 Defense & Aerospace leaders. Our solutions empower organizations to streamline proposal management, enhance clarity, and improve compliance, ensuring a higher win rate for government and commercial contracts.

Key Takeaways from Optimize24

  • AI is transforming proposal management – With compliance and efficiency top of mind, AI-driven automation continues to be a key driver in GovCon and regulated industries.
  • Winning RFPs requires more than great writing – The event highlighted the importance of capture planning, competitive intelligence, and team collaboration throughout the entire RFP lifecycle.
  • Proposal teams must think beyond submission – Expert sessions emphasized the role of post-submission analysis and continuous improvement in boosting future win rates.
  • VisibleThread customers are achieving incredible results – Case studies from industry leaders demonstrated how improved clarity, compliance, and automation lead to measurable ROI.

Announcing Optimize25: Mastering the RFP Lifecycle

Building on Optimize24’s success, VisibleThread is excited to announce Optimize25, taking place on May 1, 2025. This free virtual event will take a deeper dive into every stage of the RFP process, bringing together top industry voices to explore:

  • Opportunity Assessment – How to identify the right contracts to pursue.
  • Capture Planning – Strategies to position your team for success.
  • Proposal Writing & Compliance – Crafting compelling, compliant proposals.
  • Post-Award & Process Optimization – Leveraging data to improve win rates.

New for Optimize25:

Customer Excellence Awards – Recognizing organizations that have mastered RFP efficiency and innovation.
Exclusive AI & Automation Sessions – Cutting-edge strategies for proposal teams.
Real-World Case Studies – Learn from leading VisibleThread customers.

Registration is now open for Optimize25! Secure your spot today, register here.


Media Contact

Micheal McGrath

VP of Marketing and Business Development

micheal.mcgrath@visiblethread.com
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