SIGMA America Celebrates the Company's 60th Anniversary with Scholarship Contest

September 09, 2021 at 09:00 AM EDT

--News Direct--

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce its 60th Anniversary, which is being commemorated with a scholarship contest to mark this milestone in the company's history.

SIGMA America President Mark Amri-Hamzeh explains: "This scholarship contest will award a total of $60,000 and is intended as a tribute to SIGMA's founder and chairman, Michihiro Yamaki and all that he stood for, and the principles upon which the company was founded. Kazuto Yamaki, the founder's son and current CEO, will also be honored for carrying on the tradition of SIGMA, adhering to the founding principles but also infusing creative innovation of the next generation. This will be done through a photography/film scholarship contest centered around creating images and films based on the core principles of SIGMA Corporation. We have chosen to offer this student scholarship contest to both recognize and encourage the next generation of visual artists."

A total of $60,000 will be awarded to student photographers and filmmakers in four categories, each aligned with the core principles of the company. The four core principles upon which the contestants will be asked to draw their creative inspiration are: Authenticity, Precision, Inspiration, and Honor. All entries must be captured with SIGMA lenses and/or cameras for prize consideration.

The contest is open to students enrolled in college-level filmmaking and photography programs in the United States and District of Columbia. The entry period will run from October 1, 2021 through October 31, 2021. Winners will be announced on or before November 5, 2021.

For more information about the contest, official rules and regulations, and entry information, please visit SIGMA60th.com.

About SIGMA Corporation

Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan.

In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production.

Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with nearly 30 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more shooters can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease.

As SIGMA reaches its 60th anniversary, the company continues to work diligently to innovate and grow in an ever-changing industry, while adhering to the principles set by its founder, Michihiro Yamaki, and carried on by current CEO Kazuto Yamaki, now and into the future.

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For information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog for helpful information about our products.

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