Partnership Between Aston Villa and BK8 Enters New Era

July 14, 2023 at 14:12 PM EDT

Aston Villa Football Club, known for its illustrious history and unwavering commitment to sporting excellence, embarks on an exciting new journey by joining forces with BK8, a highly esteemed brand. This partnership signifies a significant milestone for both organizations and firmly establishes BK8 as the Principal and Front of Shirt Partner for Aston Villa. With shared objectives and a steadfast dedication to the club’s future triumphs, this collaboration sets the stage for a promising era of mutual growth and success.

A Collaboration Beyond Boundaries: A Unique Partnership for Three Years

In an unprecedented agreement spanning three years, BK8 proudly showcases its branding on the front of Aston Villa’s iconic jerseys until the culmination of the 2025/26 season. However, this partnership goes beyond a conventional sponsorship deal. BK8 is deeply committed to positively impacting the community and wholeheartedly embraces the opportunity to contribute to Aston Villa’s success in meaningful ways.

Supporting Local Charities

BK8 is dedicated to supporting local charities and demonstrating their commitment to corporate social responsibility. As part of their philanthropic efforts, BK8 has pledged to donate a portion of the proceeds from every adult third shirt sold to a deserving charity in Birmingham. This admirable initiative highlights BK8’s commitment to giving back and reflects its desire to uplift and support the local community. By partnering with Aston Villa, BK8 aims to amplify its charitable endeavors and make a substantial difference.

Collaborating for a Promising Future

The partnership between BK8 and Aston Villa holds great promise, with far-reaching benefits for both parties. Leveraging their experience and expertise in football, BK8 understands the importance of engaging with local communities and championing their partners’ initiatives. Over the next three years, BK8 will work closely with Aston Villa to develop and implement a diverse range of programs that resonate with the club’s supporters locally and globally.

BK8’s Vision for Philanthropy

Michael Gatt, the esteemed Managing Director of BK8 EMEA, expresses his enthusiasm for the partnership’s charitable endeavors. He eloquently states, “We are absolutely thrilled to announce our unwavering support for local charities as an integral part of our exhilarating new partnership with Aston Villa. Giving back to the loyal supporters, who are the club’s lifeblood, holds paramount significance for us. Aston Villa Football Club embodies a prestigious institution, and we consider it a true honor to be associated with such an iconic entity.”

Gatt further emphasizes BK8’s longstanding commitment to collaborating with their partners’ local community initiatives, highlighting their determination to realize their aspirations in this domain. He eagerly anticipates leaving an indelible mark through this impactful partnership.

United by a Shared Vision

Aston Villa, renowned for its unwavering dedication to excellence, wholeheartedly embraces the collaboration with BK8. A spokesperson for the club beautifully conveys their shared vision, stating, “Through our partnership with BK8, we anticipate an array of exciting collaborations that will undoubtedly foster the growth and success of both brands, particularly within the vibrant landscape of Southeast Asia.” This strategic alliance presents a remarkable opportunity for Aston Villa and BK8 to expand their influence, strengthen their brand identity, and captivate regional audiences.

Demonstrating Commitment through Engaging Initiatives

Thoughtful Brand Activations

In addition to their profound philanthropic endeavors, BK8 has meticulously planned several captivating brand activations throughout the partnership. These thoughtfully designed initiatives aim to spotlight BK8’s unwavering dedication to various local charitable causes in and around the lively city of Birmingham. Furthermore, the partnership includes a range of advertising opportunities, including displaying promotional messages at Villa Park. Remarkably, these advertising assets will be utilized to support and promote charitable organizations throughout the entire football season.

A Thrilling Journey with Lasting Impact

As Aston Villa and BK8 embark on this thrilling journey together, they eagerly await the positive impact they can create. This collaboration benefits the world of football and brings about tangible change in the lives of those in need within the local community. It exemplifies the power of strategic partnerships and demonstrates the potential for brands to unite, make a lasting difference, and inspire others to do the same.

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