Luxury Skincare Brand from Wales Introduces Wild-Foraged, Certified Organic Products to the American Market

(PRUnderground) February 20th, 2025

Rhug Wild Beauty, the award-winning luxury skincare brand known for its commitment to organic, sustainable, and wild-foraged ingredients, is making its highly anticipated debut in the United States. Rooted in the unparalleled purity of the 12,000-acre Rhug Estate in North Wales, Rhug Wild Beauty offers an efficacious range of skincare products that merge nature and science to deliver extraordinary results.

Founded by Lord Robert Newborough, a pioneer in organic farming and sustainability, Rhug Wild Beauty was created to address the lack of truly certified organic and natural skincare products in the market. Each product in the collection is formulated with high-quality, wild-foraged ingredients from the Rhug Estate, known for their powerful skin-enhancing benefits. Certified COSMOS Organic, Vegan, Cruelty-Free, and Halal, Rhug Wild Beauty upholds the highest standards of purity, efficacy, and environmental responsibility.

“The inception of Rhug Wild Beauty was inspired by my deep passion for organic farming and a commitment to fill a gap in the market for exquisitely crafted, authentic luxury organic and natural skin care products,” said Lord Robert Newborough, Founder and Owner of Rhug Wild Beauty. “Our mission is to harness the power of nature, utilizing wild-grown ingredients sourced from our organic estate, which has been appointed with a Royal Warrant by the King for its exceptional care of the landscape and the environment. We aim to deliver a truly luxurious organic and natural skincare brand that prioritizes the health of our planet.”

Rhug Wild Beauty’s best-selling products include:

• Active Treatment Serum with Hyaluronic Acid – A potent vitamin-rich serum designed to combat wrinkles, dullness, and dehydration while boosting collagen production.
• Protecting Day Cream with Blue Tansy Oil – A deeply nourishing cream that targets wrinkles and dehydration while infusing the skin with protective antioxidants.
• Replenishing Face Mask with Rhug Honey – A mineral-rich purifying mask that targets dull, congested skin to reveal a smoother, brighter complexion.
• Hand & Nail Cream with Orange Peel Oil and Yarrow – An intensely hydrating treatment that strengthens nails while softening and conditioning the skin.

Since launching in 2020, Rhug Wild Beauty has been widely recognized for its integrity, sustainability, and innovation in the beauty industry. Featured in Vogue, Tatler, Country & Town House, and showcased at red-carpet events, the brand has earned a devoted following among those who prioritize ethical, results-driven skincare.

“Since our launch in 2020, I have been profoundly motivated by the enthusiastic responses from our customers. It has been incredibly rewarding to witness how our unwavering commitment to sustainability and quality has resonated with consumers,” added Lord Newborough.

With its expansion into the U.S., Rhug Wild Beauty is set to redefine luxury skincare by offering American consumers an opportunity to experience the benefits of truly organic and wild-foraged ingredients. The brand is committed to continuing its innovation while staying true to its core values of sustainability and excellence.

To learn more about Rhug Wild Beauty and shop the collection, visit www.rhugwildbeauty.com. Follow the brand on Instagram and Facebook at @rhugwildbeauty.

About Rhug Wild Beauty

Rhug Wild Beauty is a luxury organic skincare brand rooted in sustainability, purity, and efficacy. Sourced from the 12,000-acre Rhug Estate in North Wales, each product is infused with wild-foraged botanicals and high-quality, natural ingredients. Certified COSMOS Organic, Vegan, Cruelty-Free, and Halal, the brand is dedicated to ethical beauty that respects both skin and the environment. Featured in top beauty publications and trusted by skincare enthusiasts worldwide, Rhug Wild Beauty is committed to setting new standards in organic luxury skincare. For more information, visit www.rhugwildbeauty.com.

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Original Press Release.