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3 Profitable Stocks Walking a Fine Line

WSM Cover Image

Not all profitable companies are built to last - some rely on outdated models or unsustainable advantages. Just because a business is in the green today doesn’t mean it will thrive tomorrow.

Not all profitable companies are created equal, and that’s why we built StockStory - to help you find the ones that truly shine bright. Keeping that in mind, here are three profitable companies that don’t make the cut and some better opportunities instead.

Williams-Sonoma (WSM)

Trailing 12-Month GAAP Operating Margin: 18%

Started in 1956 as a store specializing in French cookware, Williams-Sonoma (NYSE: WSM) is a specialty retailer of higher-end kitchenware, home goods, and furniture.

Why Are We Hesitant About WSM?

  1. Store closures and disappointing same-store sales suggest demand is sluggish and it’s rightsizing its operations
  2. Weak same-store sales trends over the past two years suggest there may be few opportunities in its core markets to open new locations
  3. Free cash flow margin shrank by 5.3 percentage points over the last year, suggesting the company is consuming more capital to stay competitive

Williams-Sonoma’s stock price of $156.37 implies a valuation ratio of 18.5x forward P/E. Dive into our free research report to see why there are better opportunities than WSM.

Freshpet (FRPT)

Trailing 12-Month GAAP Operating Margin: 1.8%

Standing out from typical processed pet foods, Freshpet (NASDAQ: FRPT) is a pet food company whose product portfolio includes natural meals and treats for dogs and cats.

Why Do We Think Twice About FRPT?

  1. Modest revenue base of $1.01 billion gives it less fixed cost leverage and fewer distribution channels than larger companies
  2. Cash burn makes us question whether it can achieve sustainable long-term growth
  3. Negative returns on capital show that some of its growth strategies have backfired

Freshpet is trading at $80.80 per share, or 62.3x forward P/E. Read our free research report to see why you should think twice about including FRPT in your portfolio.

Resideo (REZI)

Trailing 12-Month GAAP Operating Margin: 7.5%

Resideo Technologies, Inc. (NYSE: REZI) is a manufacturer and distributor of technology-driven products and solutions for home comfort, energy management, water management, and safety and security.

Why Are We Wary of REZI?

  1. 4.8% annual revenue growth over the last two years was slower than its industrials peers
  2. Estimated sales growth of 4.4% for the next 12 months is soft and implies weaker demand
  3. Eroding returns on capital suggest its historical profit centers are aging

At $20.91 per share, Resideo trades at 5.1x forward EV-to-EBITDA. If you’re considering REZI for your portfolio, see our FREE research report to learn more.

High-Quality Stocks for All Market Conditions

The market surged in 2024 and reached record highs after Donald Trump’s presidential victory in November, but questions about new economic policies are adding much uncertainty for 2025.

While the crowd speculates what might happen next, we’re homing in on the companies that can succeed regardless of the political or macroeconomic environment. Put yourself in the driver’s seat and build a durable portfolio by checking out our Top 6 Stocks for this week. This is a curated list of our High Quality stocks that have generated a market-beating return of 183% over the last five years (as of March 31st 2025).

Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,545% between March 2020 and March 2025) as well as under-the-radar businesses like the once-small-cap company Exlservice (+354% five-year return). Find your next big winner with StockStory today for free.

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