A company that generates cash isn’t automatically a winner. Some businesses stockpile cash but fail to reinvest wisely, limiting their ability to expand.

Luckily for you, we built StockStory to help you separate the good from the bad. That said, here are three cash-producing companies that don’t make the cut and some better opportunities instead.

Match Group (MTCH)

Trailing 12-Month Free Cash Flow Margin: 29.4%

Originally started as a dial-up service before widespread internet adoption, Match (NASDAQ: MTCH) was an early innovator in online dating and today has a portfolio of apps including Tinder, Hinge, Archer, and OkCupid.

Why Is MTCH Not Exciting?

1. Struggled with new customer acquisition as its payers averaged 4.7% declines
2. Demand has fallen off a cliff over the last two years as its average revenue per user fell by 21% annually while it struggled to expand its customer base
3. Projected sales are flat for the next 12 months, implying demand will slow from its three-year trend

At $30.75 per share, Match Group trades at 8.2x forward EV/EBITDA. Read our free research report to see why you should think twice about including MTCH in your portfolio.

PubMatic (PUBM)

Trailing 12-Month Free Cash Flow Margin: 16.3%

Powering billions of daily ad impressions across the open internet, PubMatic (NASDAQ: PUBM) operates a technology platform that helps publishers maximize revenue from their digital advertising inventory while giving advertisers more control and transparency.

Why Do We Pass on PUBM?

1. Customers have churned over the last year due to the commoditized nature of its software, as reflected in its 96% net revenue retention rate
2. Long payback periods on sales and marketing expenses limit customer growth and signal the company operates in a highly competitive environment
3. Efficiency has decreased over the last year as its operating margin fell by 7.4 percentage points

PubMatic’s stock price of $8.61 implies a valuation ratio of 1.4x forward price-to-sales. If you’re considering PUBM for your portfolio, see our FREE research report to learn more.

NVR (NVR)

Trailing 12-Month Free Cash Flow Margin: 10.6%

Known for its unique land acquisition strategy, NVR (NYSE: NVR) is a respected homebuilder and mortgage company in the United States.

Why Should You Sell NVR?

1. Backlog has dropped by 17.5% on average over the past two years, suggesting it’s losing orders as competition picks up
2. Performance over the past two years shows its incremental sales were much less profitable, as its earnings per share fell by 2.8% annually
3. Shrinking returns on capital suggest that increasing competition is eating into the company’s profitability

NVR is trading at $7,241 per share, or 18.2x forward P/E. To fully understand why you should be careful with NVR, check out our full research report (it’s free).

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Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,326% between June 2020 and June 2025) as well as under-the-radar businesses like the once-micro-cap company Kadant (+351% five-year return). Find your next big winner with StockStory today.