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Why Is Upstart (UPST) Stock Soaring Today

June 15, 2026 at 16:05 PM EDT

ⓘ This article is third-party content and does not represent the views of this site. We make no guarantees regarding its accuracy or completeness.

UPST Cover Image

What Happened?

Shares of AI lending platform Upstart (NASDAQ: UPST) jumped 7% in the afternoon session after a Needham analyst reaffirmed a Buy rating and a $37 price target on the stock.

The analyst expressed confidence in the company's direction following meetings with its top management. It was noted that Upstart's focus on near-prime personal loans, AI-led product development, and underwriting was "the right tonic to get the stock back on track." The reaffirmed Buy rating suggested an attractive risk-reward profile based on the company's AI-driven growth strategy.

The shares closed the day at $32.36, up 6.1% from the previous close.

Is now the time to buy Upstart? Access our full analysis report here, it’s free.

What Is The Market Telling Us

Upstart’s shares are extremely volatile and have had 60 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 7 days ago when the stock gained 3.5% on the news that a BofA analyst raised the firm's price target and pointed to strong monthly loan origination data.

The analyst increased the price target on Upstart to $37 from $36, while keeping a Neutral rating, after noting that May originations rose 14% month-over-month and 52% year-over-year. This positive data prompted the firm to raise its estimates for second-quarter origination volume as well as its earnings per share forecasts for 2026 and 2027. The positive sentiment is consistent with a general analyst consensus rating of “Buy” and expectations for a significant recovery in earnings per share through the rest of 2026.

Upstart is down 29.2% since the beginning of the year, and at $32.48 per share, it is trading 61.4% below its 52-week high of $84.13 from July 2025. Investors who bought $1,000 worth of Upstart’s shares 5 years ago would now be looking at only $263.96.

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Why Is Upstart (UPST) Stock Soaring Today

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