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3 Unpopular Stocks We Keep Off Our Radar

ⓘ This article is third-party content and does not represent the views of this site. We make no guarantees regarding its accuracy or completeness.

BHE Cover Image

When Wall Street turns bearish on a stock, it’s worth paying attention. These calls stand out because analysts rarely issue grim ratings on companies for fear their firms will lose out in other business lines such as M&A advisory.

Whatever the consensus opinion may be, our team at StockStory cuts through the noise by conducting independent analysis to determine a company’s long-term prospects. That said, here are three stocks facing legitimate challenges and some alternatives worth exploring instead.

Benchmark (BHE)

Consensus Price Target: $78 (-8.1% implied return)

Operating as a critical behind-the-scenes partner for complex technology products since 1979, Benchmark Electronics (NYSE: BHE) provides advanced manufacturing, engineering, and technology solutions for original equipment manufacturers across aerospace, medical, industrial, and technology sectors.

Why Are We Cautious About BHE?

  1. Products and services are facing significant end-market challenges during this cycle as sales have declined by 2.1% annually over the last two years
  2. Poor free cash flow margin of 0.7% for the last five years limits its freedom to invest in growth initiatives, execute share buybacks, or pay dividends
  3. ROIC of 7.3% reflects management’s challenges in identifying attractive investment opportunities, and its decreasing returns suggest its historical profit centers are aging

Benchmark is trading at $84.91 per share, or 29.3x forward P/E. If you’re considering BHE for your portfolio, see our FREE research report to learn more.

RXO (RXO)

Consensus Price Target: $21.27 (-20.6% implied return)

With access to millions of trucks, RXO (NYSE: RXO) offers full-truckload, less-than-truckload, and last-mile deliveries.

Why Is RXO Risky?

  1. Declining unit sales over the past two years indicate demand is soft and that the company may need to revise its strategy
  2. Diminishing returns on capital from an already low starting point show that neither management’s prior nor current bets are going as planned
  3. Depletion of cash reserves could lead to a fundraising event that triggers shareholder dilution

At $26.78 per share, RXO trades at 187.6x forward P/E. Dive into our free research report to see why there are better opportunities than RXO.

CNO Financial Group (CNO)

Consensus Price Target: $49.50 (7.7% implied return)

Rebranded from Conseco in 2010 to signal a fresh start after navigating financial challenges, CNO Financial Group (NYSE: CNO) develops and markets health insurance, annuities, and life insurance products primarily targeting middle-income pre-retirees and retirees.

Why Do We Avoid CNO?

  1. Net premiums earned expanded by 1% annually over the last five years, falling below our expectations for the insurance sector
  2. Costs have risen faster than its revenue over the last five years, causing its pre-tax profit margin to decline by 8.9 percentage points
  3. Products and services are facing significant credit quality challenges during this cycle as book value per share has declined by 6.2% annually over the last five years

CNO Financial Group’s stock price of $45.98 implies a valuation ratio of 1.6x forward P/B. Check out our free in-depth research report to learn more about why CNO doesn’t pass our bar.

Stocks We Like More

WHILE YOU’RE HERE: Top 9 Market-Beating Stocks. The best stocks don’t just beat the market once. They do it again. And again. Robust revenue growth, rising free cash flow, returns on capital that leave their competition in the dust. The market has already rewarded these businesses.

But our AI platform says the party isn’t over. Find out which 9 stocks made the cut this week — FREE. Get Our Top 9 Market-Beating Stocks for Free HERE.

Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,326% between June 2020 and June 2025) as well as under-the-radar businesses like the once-micro-cap company Tecnoglass (+1,754% five-year return). Find your next big winner with StockStory today.

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