About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Backblaze to Highlight Media Workflows and Pricing Transparency at NAB New York

93% of media & entertainment organizations report surprise cloud storage fees; half say egress costs prevent switching to providers better suited for media workflows.

Backblaze, Inc. (Nasdaq: BLZE), the cloud storage innovator providing a modern alternative to traditional cloud providers, today announced it will be exhibiting at the NAB Show New York from October 22–23, 2025, booth 623, where they will showcase new research in partnership with Dimensional Research that reveals how hidden cloud storage costs are reshaping video workflows across the media and entertainment (M&E) industry.

The study, based on a survey of 101 M&E leaders managing over 250TB of cloud infrastructure, found that rising egress fees and unpredictable billing models are forcing companies to make trade-offs that directly impact content availability, archives, and production strategies.

Cloud bills undermine content workflows

According to the research, 93% of media organizations report being hit with unexpected cloud storage fees, with nearly half incurring them monthly or more often. To manage costs, companies are making difficult compromises:

  • 61% reduce dataset sizes to control storage bills, limiting access to valuable content archives.
  • 49% shorten retention policies, risking the loss of media that could be repurposed or redistributed.
  • 41% curtail usage of existing libraries, reducing monetization opportunities.
  • 29% cut staff allocation or headcount tied to content workflows.

“The data shows what media professionals know from experience: production and distribution workflows are being throttled not by technology, but by cloud economics,” said Gleb Budman, CEO at Backblaze. “Innovation is a function of how freely data can move. If every hop from archive to AI tool, or from mezzanines to CDNs adds egress risk, you narrow your options. Our job is to remove that friction.”

Locked in by costs, ready for change

The survey also highlights how restrictive cloud pricing models are keeping M&E companies tied to providers that may no longer fit their needs:

  • 50% cite egress and data movement costs as the biggest barrier to switching providers.
  • 34% are contract-locked, while 42% cite technical complexity as another major barrier.
  • Despite these hurdles, 64% are at least slightly likely to consider switching providers in the next year—a signal that demand for transparent, best-of-breed options is rising.

M&E leaders also highlighted the attributes they value most in a storage provider: compliance (50%), ease of use (42%), customer support (37%), and high throughput (31%)—all critical to video workflows that span creation, post-production, and global distribution.

Industry philosophy is also shifting: 67% of M&E organizations prefer best-of-breed technology approaches over one-stop-shop solutions, underscoring growing frustration with restrictive ecosystems.

To learn more about how Backblaze can help, meet us at the NAB Show in New York at booth 623. Book a meeting here: https://info.backblaze.com/nab-ny-2025.

About the survey

The Backblaze–Dimensional Research 2025 Cloud Storage Survey was conducted from May 24 to June 5, 2025, with a total of 403 respondents responsible for over 250TB of cloud infrastructure. Respondents provided insight into cloud storage challenges, vendor preferences, and the impact of AI-driven data growth on infrastructure strategies.

About Backblaze

Backblaze is the cloud storage innovator delivering a modern alternative to traditional cloud providers. We offer high-performance, secure cloud object storage that customers use to develop applications, manage media, secure backups, build AI workflows, protect from ransomware, and more. Backblaze helps businesses break free from the walled gardens that traditional providers lock customers into, enabling them to use their data in open cloud workflows with the providers they prefer at a fraction of the cost. Headquartered in San Mateo, CA, Backblaze (NASDAQ: BLZE) was founded in 2007 and serves over 500,000 customers in 175 countries around the world. For more information, please go to www.backblaze.com.

According to the research, 93% of media organizations report being hit with unexpected cloud storage fees, with nearly half incurring them monthly or more often.

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