Laser Focus World is an industry bedrock—first published in 1965 and still going strong. We publish original articles about cutting-edge advances in lasers, optics, photonics, sensors, and quantum technologies, as well as test and measurement, and the shift currently underway to usher in the photonic integrated circuits, optical interconnects, and copackaged electronics and photonics to deliver the speed and efficiency essential for data centers of the future.

Our 80,000 qualified print subscribers—and 130,000 12-month engaged online audience—trust us to dive in and provide original journalism you won’t find elsewhere covering key emerging areas such as laser-driven inertial confinement fusion, lasers in space, integrated photonics, chipscale lasers, LiDAR, metasurfaces, high-energy laser weaponry, photonic crystals, and quantum computing/sensors/communications. We cover the innovations driving these markets.

Laser Focus World is part of Endeavor Business Media, a division of EndeavorB2B.

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Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

EngageLab Upgrades Its Marketing Automation Functions with AI-Powered Features to Drive Customer Success

SINGAPORE, March 25, 2025 (GLOBE NEWSWIRE) -- EngageLab, already a leader in customer engagement, has upgraded its Marketing Automation (MA) functions with AI-powered capabilities, further empowering businesses to achieve exceptional results.

Revolutionizing Marketing with Key Features

  • Omnichannel Marketing Automation: Seamlessly connect with customers across AppPush, WebPush, Email, SMS, and WhatsApp to maximize engagement and conversions.

    Omnichannel Marketing Automation

  • Visual Journey Orchestration: A drag-and-drop builder with pre-designed templates enables marketers to create personalized user journeys without coding, reducing operational costs and increasing efficiency.

    Visual Journey Orchestration-MA

  • AI-Driven Insights & Optimization: Real-time analytics track user behavior, participation rates, and revenue conversions, allowing businesses to optimize strategies for maximum ROI.

    Intelligent Analytics & Optimization - MA

Tailored Journey Orchestration for Diverse Scenarios

EngageLab’s upgraded functions are designed to cater to various industries and use cases, including:

  • New User Onboarding: Guide users through core features for quick adoption.
  • Trial & Upgrade: Send reminders or exclusive offers to encourage payments.
  • Re-engagement: Reactivate inactive users with personalized incentives.
  • Targeted Campaigns: Leverage interaction data to deliver precise holiday deals or event teasers.

    Tailored for Diverse Scenarios - MA

Customer Success Stories

E-commerce: A B2C platform achieved a 30% increase in conversions and significantly higher repurchase rates using personalized campaigns.

Gaming: A mobile game developer boosted click-through rates by 45% and recovered 20% of churned players with behavior-triggered notifications.

Education: An online curriculum designer saw a 40% increase in course completions with tailored reminders via Push and SMS.

Why Choose EngageLab?

  • Powerful Messaging Channels: Five self-built messaging channels ensure high delivery rates and reliability.
  • AI-Powered Personalization: The integration of GPTBots.ai enables 24/7 personalized content creation and strategy optimization.
  • Global Support: A professional technical team provides 1-to-1 services and customized solutions for enterprises worldwide.

Ready to transform your marketing strategy? Experience the power of EngageLab's AI-driven Marketing Automation functions today from here: https://www.engagelab.com/accounts/signup

About EngageLab

EngageLab, a subsidiary of Aurora Mobile (NASDAQ: JG), is a leading multi-channel engagement solution provider, unites technology and versatility to offer seamless customer interactions and marketing automation across every channel, including Email, AppPush, WebPush, OTP, SMS, WhatsApp. It empowers businesses to build lasting relationships and achieve higher conversions and retention. With a strong focus on innovation and performance, EngageLab supports businesses with multiple global nodes, delivering more than 1 million messages every second across various channels.

For more information about EngageLab and its suite of solutions, visit www.engagelab.com.

For Media Inquiries:

Contact: marketing@engagelab.com | Website: www.engagelab.com

Photos accompanying this announcement are available at:

https://www.globenewswire.com/NewsRoom/AttachmentNg/2f62b4ce-4b2d-4bc6-a741-bf9756c7647a

https://www.globenewswire.com/NewsRoom/AttachmentNg/759e72cd-56ae-49b4-8d32-96b264ee9f62

https://www.globenewswire.com/NewsRoom/AttachmentNg/a1a826ff-14f9-48ad-97e4-6b012456ac15

https://www.globenewswire.com/NewsRoom/AttachmentNg/53a5a7c6-6f15-4b48-8a42-658e123fc195


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