Laser Focus World is an industry bedrock—first published in 1965 and still going strong. We publish original articles about cutting-edge advances in lasers, optics, photonics, sensors, and quantum technologies, as well as test and measurement, and the shift currently underway to usher in the photonic integrated circuits, optical interconnects, and copackaged electronics and photonics to deliver the speed and efficiency essential for data centers of the future.

Our 80,000 qualified print subscribers—and 130,000 12-month engaged online audience—trust us to dive in and provide original journalism you won’t find elsewhere covering key emerging areas such as laser-driven inertial confinement fusion, lasers in space, integrated photonics, chipscale lasers, LiDAR, metasurfaces, high-energy laser weaponry, photonic crystals, and quantum computing/sensors/communications. We cover the innovations driving these markets.

Laser Focus World is part of Endeavor Business Media, a division of EndeavorB2B.

Laser Focus World Membership

Never miss any articles, videos, podcasts, or webinars by signing up for membership access to Laser Focus World online. You can manage your preferences all in one place—and provide our editorial team with your valued feedback.

Magazine Subscription

Can you subscribe to receive our print issue for free? Yes, you sure can!

Newsletter Subscription

Laser Focus World newsletter subscription is free to qualified professionals:

The Daily Beam

Showcases the newest content from Laser Focus World, including photonics- and optics-based applications, components, research, and trends. (Daily)

Product Watch

The latest in products within the photonics industry. (9x per year)

Bio & Life Sciences Product Watch

The latest in products within the biophotonics industry. (4x per year)

Laser Processing Product Watch

The latest in products within the laser processing industry. (3x per year)

Get Published!

If you’d like to write an article for us, reach out with a short pitch to Sally Cole Johnson: [email protected]. We love to hear from you.

Photonics Hot List

Laser Focus World produces a video newscast that gives a peek into what’s happening in the world of photonics.

Following the Photons: A Photonics Podcast

Following the Photons: A Photonics Podcast dives deep into the fascinating world of photonics. Our weekly episodes feature interviews and discussions with industry and research experts, providing valuable perspectives on the issues, technologies, and trends shaping the photonics community.

Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology

American Gem Society Launches the Jewelry Evaluation Advisor (JEA) and the Updated Certified Sales Associate (CSA)

News Source: American Gem Society

LAS VEGAS, Nev., March 31, 2025 (SEND2PRESS NEWSWIRE) — The American Gem Society (AGS) is pleased to announce the launch of the Jewelry Evaluation Advisor™ (JEA) designation and the relaunch of the updated Certified Sales Associate (CSA) designation. These programs, available to AGS members, are designed to empower jewelry professionals with the skills and knowledge they need to excel in their careers while upholding the highest standards of excellence and professionalism.

Logo for the JEA designation
Image caption: Logo for the JEA designation.

JEWELRY EVALUATION ADVISOR (JEA)

The Jewelry Evaluation Advisor (JEA) designation is a new course crafted to give retail sales professionals and supplier associates expertise to handle jewelry intake and maintain rigorous quality control standards.

This comprehensive program covers key topics such as:

  • Processes and critical steps in jewelry intake for repair and appraisal
  • Techniques for evaluating and understanding jewelry repairs
  • Effective communication between customers and jewelers about jewelry repairs
  • Industry-leading quality control standards

Participants who successfully complete the JEA program, along with the AGS 101 course, will earn the prestigious JEA designation. This designation highlights their ability to deliver exceptional service in jewelry intake, evaluation, and repair communication.

“The JEA began as a vision from the American Gem Society’s Education Committee just two years ago,” said Kevin Mays, CGA, Chair of the AGS Education Committee. “This course is a true collaboration between professional bench jewelers, jewelry experts, and the AGS team. It’s a testament to the strength of our community and our shared commitment to elevating the industry and empowering its members.”

To learn more and register, visit https://ags.org/JEAProgram.

CERTIFIED SALES ASSOCIATE (CSA)

The American Gem Society is also thrilled to relaunch the updated Certified Sales Associate (CSA) designation, which provides a strong foundation for new sales associates entering the jewelry industry. The program includes two key components:

  1. The Graduate Sales Associate Course: This interactive seven-chapter course offers a concise introduction to the jewelry profession, providing essential knowledge on diamonds, colored stones, pearls, metals, watches, and period jewelry. It also emphasizes customer service, professionalism, and sales skills. By completing this course, participants will gain confidence, product knowledge, and practical selling skills to increase their potential for success and benefit their entire team.
  2. The AGS 101 Course: This short online module offers an overview of the AGS mission, vision, and values, ensuring participants understand the importance of upholding AGS Standards. It concludes with a brief knowledge check.

Upon successful completion of both courses, participants are awarded the Certified Sales Associate (CSA) designation, reflecting their commitment to professionalism, customer service, and knowledge of the jewelry industry.

“By combining practical selling skills, foundational product knowledge, and an understanding of AGS Standards, this program sets the stage for success, empowering participants to deliver exceptional customer experiences and contribute meaningfully to their teams,” says Mays.

To learn more, visit https://ags.org/CSA.

About the American Gem Society:

The American Gem Society (AGS), founded in 1934 by Robert M. Shipley, is a nonprofit trade association dedicated to ethics, knowledge, and consumer protection within the jewelry industry. AGS awards credentials for its members, who are held to the industry’s highest standards and must pass annual recertification examinations to maintain their titles. Members of the AGS are passionate about jewelry and dedicated to creating a positive buying experience for their customers.

Visit https://americangemsociety.org/ to learn more.

IMAGE link for media: https://www.Send2Press.com/300dpi/25-0331-s2p-amgemjea-300dpi.jpg

Image caption: Logo for the JEA designation.


This press release was issued on behalf of the news source (American Gem Society), who is solely responsible for its accuracy, by Send2Press Newswire.

To view the original story, visit: https://www.send2press.com/wire/american-gem-society-launches-the-jewelry-evaluation-advisor-jea-and-the-updated-certified-sales-associate-csa/

Copr. © 2025 Send2Press® Newswire, Calif., USA. -- REF: S2P STORY ID: S2P125108 FCN24-3B

 

INFORMATION BELOW THIS PAGE, IF ANY, IS UNRELATED TO THIS PRESS RELEASE.

Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.