About Us

Laser Focus World is an industry bedrock—first published in 1965 and still going strong. We publish original articles about cutting-edge advances in lasers, optics, photonics, sensors, and quantum technologies, as well as test and measurement, and the shift currently underway to usher in the photonic integrated circuits, optical interconnects, and copackaged electronics and photonics to deliver the speed and efficiency essential for data centers of the future.

Our 80,000 qualified print subscribers—and 130,000 12-month engaged online audience—trust us to dive in and provide original journalism you won’t find elsewhere covering key emerging areas such as laser-driven inertial confinement fusion, lasers in space, integrated photonics, chipscale lasers, LiDAR, metasurfaces, high-energy laser weaponry, photonic crystals, and quantum computing/sensors/communications. We cover the innovations driving these markets.

Laser Focus World is part of Endeavor Business Media, a division of EndeavorB2B.

Laser Focus World Membership

Never miss any articles, videos, podcasts, or webinars by signing up for membership access to Laser Focus World online. You can manage your preferences all in one place—and provide our editorial team with your valued feedback.

Magazine Subscription

Can you subscribe to receive our print issue for free? Yes, you sure can!

Newsletter Subscription

A Laser Focus World newsletter subscription is free to qualified professionals:

The Daily Beam

Showcases the newest content from Laser Focus World, including photonics- and optics-based applications, components, research, and trends. (Daily)

Product Watch

The latest in products within the photonics industry. (9x per year)

Bio & Life Sciences Product Watch

The latest in products within the biophotonics industry. (4x per year)

Laser Processing Product Watch

The latest in products within the laser processing industry. (3x per year)

Get Published!

If you’d like to write an article for us, reach out with a short pitch to Sally Cole Johnson: [email protected]. We love to hear from you.

Photonics Hot List

Laser Focus World produces a video newscast that gives a peek into what’s happening in the world of photonics.

Following the Photons: A Photonics Podcast

Following the Photons: A Photonics Podcast dives deep into the fascinating world of photonics. Our weekly episodes feature interviews and discussions with industry and research experts, providing valuable perspectives on the issues, technologies, and trends shaping the photonics community.

Social Media

Bluesky • Facebook • Instagram • LinkedIn • YouTube

Meet the Laser Focus World Team

Editorial

Sales

Editorial Advisory Board

  • Professor Andrea M. Armani, University of Southern California
  • Ruti Ben-Shlomi, Ph.D., LightSolver
  • James Butler, Ph.D., Hamamatsu
  • Natalie Fardian-Melamed, Ph.D., Columbia University
  • Justin Sigley, Ph.D., AmeriCOM
  • Professor Birgit Stiller, Max Planck Institute for the Science of Light, and Leibniz University of Hannover
  • Professor Stephen Sweeney, University of Glasgow
  • Mohan Wang, Ph.D., University of Oxford
  • Professor Xuchen Wang, Harbin Engineering University
  • Professor Stefan Witte, Delft University of Technology
My Watchlist
Indicators
Industrial Laser Index
Markets
Stocks
ETFs
Tools
Markets:
Overview
News
Currencies
International
Treasuries

How the Brands You Shop With May Be Practicing Sustainable, Responsible Retail

By: StatePoint Media

photo

SPONSORED CONTENT -- (StatePoint) As more consumers passionately embrace social causes, they’re looking to spend their dollars with brands committed to responsible, sustainable retail.

According to a Sensormatic Solutions U.S. Consumer Sustainability Survey, 70% of consumers would change their shopping habits after learning a brand isn’t operating sustainably. Of Gen Z shoppers, over 60% prefer to buy from sustainable brands, and 73% are willing to pay more for sustainable products. With shoppers of all ages prioritizing environmental, social and governance commitments when making purchasing decisions, retailers that want to maintain customer loyalty while also doing their part to protect the environment are shifting their practices to align with consumer sentiments. According to Deloitte’s 2023 CXO Sustainability Report, 73% of chief experience officers from the consumer industry have increased their investments in sustainability over the past year.

“Consumers have been very clear about the importance of sustainable retail practices to their purchasing decisions—and the tactics retailers use to heed the call often happen across their supply chain before a product even hits the sales floor,” says Christa Anz, head of marketing at Sensormatic Solutions, a leading global retail solutions provider. “Retailers are relying on emerging technologies to streamline their operations, to reduce waste, and to make sustainability part of their business models, from who they choose as vendors, to what materials they use, and how it’s shipped to store.”

If shopping sustainably is important to you, you can show retailers you value their commitment and learn more about the meaningful work they are doing in order to practice what they preach. Here are a few of the operational changes you might see, and others that may be happening behind the scenes:

• Reducing or eliminating plastic use in packaging, or using recyclable materials in packaging.

• Utilizing loss prevention options, like AM labels made from plastic-free and/or renewable materials to reduce environmental impact while protecting high-risk items.

• Refining inventory management programs to reduce waste.

• Implementing in-store technology with built-in power saving modes for less energy consumption.

• Leveraging connected, cloud-based technologies for remote servicing, which means less wheels on the ground.

• Expanding in-store recycling programs or resale services.

• Using eco-friendly fabrics, materials and manufacturers.

• Engaging in ethical labor practices.

To learn more about how new technologies are improving the way retailers do business, visit sensormatic.com.

“You can rest assured that while many aspects of the shopper experience might feel the same as before, retailers are actually listening to your desires and are integrating eco-friendly initiatives into their daily practices from the warehouse to the store.”

*****

Photo Credit: (c) igishevamaria / AdobeStock

More News

View More
Azure Leads While AI Excitement Fuels Microsoft Stock
Via MarketBeat
Topics Artificial Intelligence Economy
Tickers MSFT
Darden Restaurants: A Textbook Buy-the-Dip Opportunity
Via MarketBeat
Tickers DRI
Top 125 Family Businesses People Most Want to Work for in the U.S. [2025 Survey]
Via MarketBeat
Tickers AAPL
NIO's New Dawn: Why Wall Street's Bullish Turn Signals a Comeback
Via MarketBeat
Topics Electric Vehicles
Tickers NIO TSLA UBS
FedEx Delivers Good News: The Bottom Is in for This Stock
Via MarketBeat
Tickers FDX
Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.