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Why Is AppLovin (APP) Stock Rocketing Higher Today

By: StockStory
August 22, 2025 at 14:10 PM EDT

APP Cover Image

What Happened?

Shares of mobile app technology company AppLovin (NASDAQ: APP) jumped 5.1% in the afternoon session after the company's shares rose amid a broad market rally sparked by dovish comments from the Federal Reserve, with the move also supported by a price target increase from Wells Fargo. The positive momentum was supported by an analyst action from the previous day. Wells Fargo analyst Alec Brondolo maintained an "Overweight" rating on AppLovin's stock while increasing the price target to $491 from $480. The analyst's raised revenue estimates for 2026 and 2027 are reportedly due to rising web traffic to AppLovin's customer sites and the company attracting larger clients. This company-specific optimism was amplified by a broad market rally after Federal Reserve Chair Powell's remarks that "downside risks to employment are rising," which investors interpreted as a dovish shift, boosting equities across the board.

Is now the time to buy AppLovin? Access our full analysis report here, it’s free.

What Is The Market Telling Us

AppLovin’s shares are extremely volatile and have had 60 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 3 days ago when the stock dropped 6.1% on the news that investors took some profits off the table as markets awaited signals on future monetary policy from the Federal Reserve's Jackson Hole symposium later in the week. The downturn in the market was largely attributed to a significant sell-off in megacap tech and chipmaker shares. Nvidia, Advanced Micro Devices (AMD), and Broadcom all saw notable drops, dragging down the VanEck Semiconductor ETF. Other major tech-related companies like Tesla, Meta Platforms, and Netflix were also under pressure. A key reason for this trend is that much of the recent market gains have been concentrated in the "AI trade," which includes these large technology and semiconductor companies. So this could also mean that some investors are locking in some gains ahead of more definitive feedback from the Fed.

AppLovin is up 28.9% since the beginning of the year, but at $440.56 per share, it is still trading 13.6% below its 52-week high of $510.13 from February 2025. Investors who bought $1,000 worth of AppLovin’s shares at the IPO in April 2021 would now be looking at an investment worth $6,757.

Unless you’ve been living under a rock, it should be obvious by now that generative AI is going to have a huge impact on how large corporations do business. While Nvidia and AMD are trading close to all-time highs, we prefer a lesser-known (but still profitable) semiconductor stock benefiting from the rise of AI. Click here to access our free report on our favorite semiconductor growth story.

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