London, England - In a groundbreaking fusion of music and technology, Grammy Award-winning sensation Burna Boy will headline the launch of a new hybrid concert series in March 2026. This landmark event marks the first in a series of high-profile live pay-per-view performances planned by Centili Group for its new streaming service, partnered with revolutionary Metaverse company Sansar, and African media partner NEXT Digital.
The event will feature a unique multi-platform experience: 1- the 90-minute live show performed at storied Philadelphia venue World Café Live, with 700 VIP attendees, 2- the simultaneous live streamed event delivered as an exclusive pay-per-view via mobile carriers and other partners globally on the Centil network and Next Digital’s African satellite systems, and 3- the full immersion Metaverse experience through Sansar. The concert strategically follows the release of Burna Boy's latest album No Sign of Weakness, capitalizing on the global awareness of the African superstar.
"This is just the beginning of our vision to transform how live entertainment reaches previously untapped global audiences," said Cort Javarone, Founder and Group CEO of Centili Group. "The Burna Boy event showcases our ability to produce and deliver premium entertainment through a frictionless connection to billions of consumers globally—and we have many more such events in our pipeline."
“Prince Malik Ado Ibrahim, Founder of Next Digital and Centili’s Partner in Africa, said: “This collaboration signals a new era where technology is not just a channel for entertainment, but the very architecture of how culture travels. By combining Centili’s breakthrough media and payments platform with Next Digital’s African reach, we are proving that premium content can be delivered seamlessly, securely, and inclusively to billions of people. Our role is to ensure Africa is not only part of this digital revolution, but also a leader shaping its future.”
BURNA BOY FACTS
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The Grammy award winning living legend who took Afro-Pop into the global mainstream.
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Named by Rolling Stone in the list of Top 200 Music Artists of All Time.
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The top Nigerian artist of the past decade –#1 most streamed album on Spotify in four of the past ten years. Last two albums streamed over 1B each.
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First African artist to sell out a US stadium – CITI Field @42,000, New York City 2023.
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Sold out 81,000 capacity Stade de France – Paris, April 2025.
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8th Album “No Sign of Weakness” released June 2025 on Atlantic Records.
REVOLUTIONARY PPV DISTRIBUTION MODEL
Unlike traditional streaming platforms that struggle with payment barriers in emerging markets, the Centili-powered event will leverage payment technology integrations worldwide for direct, seamless distribution and secure, instant payment. Centili’s platform allows billions of consumers without credit or bank cards in 83 countries globally to purchase and stream the event through mobile carrier billing, dramatically expanding potential viewership.
PIPELINE OF HIGH-PROFILE GLOBAL EVENTS
The Burna Boy concert launches Centili’s slate of PPV entertainment events planned throughout 2026 and beyond. The growing pipeline includes:
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Multiple live concerts with A-list global artists
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Exclusive sports entertainment events
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Premium cultural experiences targeting specific markets
Each event will leverage Centili’s unique distribution network and frictionless payment through mobile carrier billing, with direct access to 4 billion+ potential viewers.
About Centili Group
Centili Group's mission is to expand the global distribution of content through its proprietary media platform connecting content owners and consumers via new, more effective channels. The company's Media Platform as a Service™ (MPaaS™) is currently being deployed over Centili payment integrations with mobile carriers worldwide.
Media Contacts: Africa, EU, MENA: Rebecca King rebecca@nextdigital.africa
Americas: Kevin Lessard Kevin.Lessard@OtterPR.com
Media Contact
Contact Person: Kevin Lessard
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Country: United States
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