Borås, Sweden - September 15, 2025 - KLOTA AB, a leading Swedish digital marketing agency and Google Premier Partner, today announced the release of a new in-depth guide designed to help e-commerce companies maximize growth opportunities through Shopify and Google in 2025. The guide, available at https://www.klota.se/ehandel/shopify-och-google-2025/, provides online retailers with practical strategies to boost visibility, increase sales, and stay competitive in a rapidly evolving digital marketplace.

The e-commerce landscape is becoming increasingly complex, with search algorithms, consumer expectations, and advertising platforms evolving at record speed. Shopify, one of the world’s leading e-commerce platforms, continues to be a preferred choice for merchants of all sizes. At the same time, Google remains the dominant channel for driving qualified traffic, whether through paid ads, organic search, or integrated shopping features. KLOTA’s new guide bridges these two powerful ecosystems, offering step-by-step recommendations for Swedish and international retailers alike.

“E-commerce businesses are under pressure to achieve sustainable growth while managing rising ad costs and increased competition,” said Anders Karlsson, Founder and CEO of KLOTA AB. “Our Shopify and Google 2025 guide was created to simplify this challenge. It gives merchants clear, actionable strategies for combining Google Ads, SEO, and conversion optimization with Shopify’s flexible platform – creating a powerful growth engine for the year ahead.”

The guide covers several key areas of importance for modern retailers:

• Google Ads and Shopping Campaigns for Shopify – How to structure and optimize campaigns that deliver strong return on investment while minimizing wasted spend.

• SEO Best Practices – Tailored strategies for Shopify websites to ensure high visibility in Google’s organic search results.

• Conversion Rate Optimization (CRO) – Practical methods to improve the customer journey and increase the percentage of visitors who complete purchases.

• Data and Tracking – How to implement accurate measurement tools in a privacy-first era, ensuring that insights drive effective business decisions.

• Future Trends – Predictions for how AI, automation, and new Google features will shape the e-commerce space in 2025 and beyond.

The resource is aimed at marketing managers, e-commerce directors, and entrepreneurs who want to better understand how to align their Shopify operations with Google’s extensive suite of tools. By offering both strategic insights and practical implementation tips, the guide helps online retailers gain a competitive edge in a crowded market.

KLOTA AB has built a strong reputation as one of Sweden’s most trusted partners for e-commerce growth. Since its founding in 2017, the agency has specialized in Google Ads, SEO, and CRO, helping businesses scale profitably while navigating the challenges of digital competition. As a Google Premier Partner 2024, KLOTA manages significant advertising budgets on behalf of leading online retailers and is recognized for delivering measurable results.

The launch of this guide further strengthens KLOTA’s mission to empower e-commerce companies with the knowledge and tools they need for long-term success. By combining Shopify’s flexibility with Google’s reach, merchants can unlock new growth opportunities and create seamless shopping experiences for their customers.

“We see 2025 as a pivotal year for e-commerce,” Karlsson added. “Those who invest in the right strategies and partnerships now will be the ones who thrive in the years to come. Our guide is a reflection of KLOTA’s commitment to sharing expertise and supporting the growth of ambitious online retailers.”

The full guide can be accessed at: https://www.klota.se/ehandel/shopify-och-google-2025/

About KLOTA AB

Founded in 2017, KLOTA AB is a specialized digital marketing agency dedicated to helping e-commerce businesses grow through Google Ads, SEO, and Conversion Rate Optimization (CRO). As a Google Premier Partner 2024, KLOTA works with some of Sweden’s most ambitious online retailers and manages significant advertising investments on their behalf. With headquarters in Borås, Sweden, KLOTA combines hands-on execution with strategic expertise – offering e-commerce companies a clear path to sustainable online growth.

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Company Name: KLOTA AB
Contact Person: Anders Karlsson
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Country: Sweden
Website: https://www.klota.se