ETFOptimize | High-performance ETF-based Investment Strategies

Quantitative strategies, Wall Street-caliber research, and insightful market analysis since 1998.


ETFOptimize | HOME
Close Window

FOX News Digital Claims Number One Spot in Multiplatform Minutes and Multiplatform Views During August

Breaking News Coverage Surrounding Afghanistan Drives Growth Across all Key Performance Indicators, Delivering Second Best Month of 2021

FOX News Marks Highest-Rated Month Ever in YouTube Video Views, Ranking Number One Among News Competition

FOX News Mobile App Surpasses CNN in Unique Visitors for Fourth Consecutive Month

FOXBusiness.com Increases Multiplatform Views and Unique Visitors Versus July 2021

FOX News Digital earned the top spot in both multiplatform minutes and multiplatform views in August, reaching nearly 1.8 billion multiplatform views and approximately 3.7 billion multiplatform minutes, according to Comscore. In the most recent month of August, the digital network surpassed CNN.com in multiplatform minutes for the sixth consecutive month and outperformed all other news brands in the news competitive set. FOX News Digital delivered more than 94 million multiplatform unique visitors. Additionally, the FOX News Mobile App drove close to 7.3 million unique visitors in August, beating out CNN in the category for the fourth straight month.*

Breaking news coverage surrounding the fall of Afghanistan to the Taliban, led by FOX News Channel’s national security correspondent Jennifer Griffin and foreign correspondent Trey Yingst, helped drive FOX News Digital to its second best month of the year, following January 2021. Total minutes spent across the platform grew 25 percent, with page views increasing 15 percent compared to July 2021. Media initiates were also up 22 percent while unique devices saw a 12 percent increase from the month prior, according to Adobe Analytics.

For the 84th consecutive month, FOX News remained the most engaged news brand on social media (Facebook, Twitter and Instagram), driving over 55.9 million total social interactions. FOX News was also the top-performer in Facebook and Instagram interactions among news competitors, with over 25.4 million Facebook interactions and over 28.7 million on Instagram, according to Socialbakers. Notably, August 2021 marked FOX News Digital’s second highest-rated month ever in Instagram interactions. FOX News also reigned as the top news outlet in YouTube video views, with over 343.3 million, up 46 percent year over year, delivering the network’s highest month ever in YouTube video views. FOX Business topped the business competition in the category with over 31.3 million views.

Additionally, during the most recent month of August, FOXBusiness.com saw increases month-over-month, delivering 116 million multiplatform views (+5 percent over July 2021), and 191 million multiplatform minutes. For the 11th month in a row, the business network surpassed Forbes.com in multiplatform minutes, and also saw 22.2 million multiplatform unique visitors for the month. **

AUGUST 2021 FOX NEWS DIGITAL VS. CNN.COM

Multi-Platform Total Minutes

FOX News Digital – 3,656,000,000 (down 24 percent vs. August 2020)

CNN.com – 2,537,000,000 (down 44 percent vs. August 2020)

Multi-Platform Total Views

FOX News Digital – 1,800,000,000 (down 9 percent vs. August 2020)

CNN.com –1,572,000,000 (down 33 percent vs. August 2020)

Multi-Platform Unique Visitors

FOX News Digital – 94,342,000 (down 21 percent vs. August 2020)

CNN.com – 137,262,000 (down 19 percent vs. August 2020)

FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the upcoming AVOD platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 19 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.

*Source: Comscore Media Metrix® Multi-Platform, Total Digital Audience, Custom-Defined List including CNN.com, NBCNews.com, ABCNews.com, CBSNews.com, Fox News Digital Network, WashingtonPost.com, NYTimes.com, HuffPost U.S., Wall Street Journal Online, Reuters.com, and USAToday.com, August 2021, U.S. & Comscore Mobile Metrix®, Mobile App Only, [FOX News Mobile App and CNN Mobile App], August 2021, U.S.

**Source: Comscore Media Metrix® Multi-Platform, Total Digital Audience, Custom-Defined List including FoxBusiness.com, Bloomberg.com, CNBC.com, CNN Business, Entrepreneur.com, Forbes.com, HuffPost Business, MarketWatch, Motley Fool, MSN Money, TheStreet.com, USA TODAY Money, WSJ Online, Yahoo! Finance, August 2021, U.S.

Contacts

Peter Lagiovane/212-301-3294

 

Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.


 

IntelligentValue Home
Close Window

DISCLAIMER

All content herein is issued solely for informational purposes and is not to be construed as an offer to sell or the solicitation of an offer to buy, nor should it be interpreted as a recommendation to buy, hold or sell (short or otherwise) any security.  All opinions, analyses, and information included herein are based on sources believed to be reliable, but no representation or warranty of any kind, expressed or implied, is made including but not limited to any representation or warranty concerning accuracy, completeness, correctness, timeliness or appropriateness. We undertake no obligation to update such opinions, analysis or information. You should independently verify all information contained on this website. Some information is based on analysis of past performance or hypothetical performance results, which have inherent limitations. We make no representation that any particular equity or strategy will or is likely to achieve profits or losses similar to those shown. Shareholders, employees, writers, contractors, and affiliates associated with ETFOptimize.com may have ownership positions in the securities that are mentioned. If you are not sure if ETFs, algorithmic investing, or a particular investment is right for you, you are urged to consult with a Registered Investment Advisor (RIA). Neither this website nor anyone associated with producing its content are Registered Investment Advisors, and no attempt is made herein to substitute for personalized, professional investment advice. Neither ETFOptimize.com, Global Alpha Investments, Inc., nor its employees, service providers, associates, or affiliates are responsible for any investment losses you may incur as a result of using the information provided herein. Remember that past investment returns may not be indicative of future returns.

Copyright © 1998-2017 ETFOptimize.com, a publication of Optimized Investments, Inc. All rights reserved.