AppsFlyer has been named to the Forbes 2025 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world, published by Forbes in partnership with Bessemer Venture Partners. This marks the fifth time that AppsFlyer has been recognized on the Forbes Cloud 100 list.

“Being recognized on this prestigious list for the fifth time is an incredible honor and a reflection of the trust our customers and partners place in us,” said Oren Kaniel, CEO and Co-Founder of AppsFlyer. “In this new era of AI-first marketing, trusted measurement is the foundation for growth. At AppsFlyer, we’re building independent, privacy-first technology that helps brands turn complexity into clarity, so they can prove, improve, and scale their impact, fueling growth across the entire ecosystem.”

For the tenth consecutive year, the Cloud 100 reviews submissions from hundreds of cloud startups and private companies each year. The Cloud 100 evaluation process involved ranking companies across four factors: market leadership (35%), estimated valuation (30%), operating metrics (20%), and people & culture (15%). For market leadership, the Cloud 100 enlists the help of a judging panel of public cloud company CEOs who assist in evaluating and ranking their private company peers.

“For the last decade, the Forbes Cloud 100 list has recognized the most innovative private cloud companies in the world, and this year’s standouts are among the most impressive we’ve ever seen,” said Richard Nieva, the Forbes editor of the Cloud 100. “Our honorees highlight the massive sea change that AI has brought to the enterprise, with sky-high growth and valuations.”

“As we mark the 10th year of the Cloud 100 with our 2025 rankings, we celebrate a highly competitive cohort of companies that, for the first time, collectively exceed $1 trillion in value,” said Elliott Robinson, partner at Bessemer Venture Partners. “The cloud is in a period of rapid, AI-driven transformation, with this year’s cohort demonstrating how AI is fundamentally reshaping how the best cloud companies grow, scale, and compete.”

The Forbes 2025 Cloud 100 and 20 Rising Stars lists are published online at www.forbes.com/cloud100. Highlights of the list appear in the August/September 2025 issue of Forbes magazine.

This year, the CEOs of The Cloud 100 and the 20 Rising Stars companies will be honored with a digital content launch, as well as at the exclusive Cloud 100 Celebration hosted by Bessemer Venture Partners and Forbes. A special thank you to the event sponsors, including Cloud 100 founding partner Salesforce Ventures, Amazon Web Services (AWS), Bank of America, Deloitte, Goldman Sachs, Goodwin, HSBC, J.P. Morgan, Morgan Stanley, and Nasdaq.

About AppsFlyer

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room, and privacy-preserving technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and technology partners to create better, more meaningful customer relationships. To learn more, visit www.appsflyer.com.

About Bessemer Venture Partners

Bessemer Venture Partners helps entrepreneurs lay strong foundations to build and forge long-standing companies. With more than 150 IPOs and 300 portfolio companies in the enterprise, consumer and healthcare spaces, Bessemer supports founders and CEOs from their earliest days through every stage of growth. Bessemer’s global portfolio has included Pinterest, Shopify, Twilio, Yelp, LinkedIn, PagerDuty, DocuSign, Wix, Fiverr, Toast and ServiceTitan, and has $19 billion of assets under management. Bessemer has investment teams located in San Francisco, Silicon Valley, New York, Boston, London, Bangalore, and Tel Aviv. Born from innovations in steel more than a century ago, Bessemer’s storied history has afforded its partners the opportunity to celebrate and scrutinize its best investment decisions (see Memos) and also learn from its mistakes (see Anti-Portfolio).

About Forbes

Forbes champions success by celebrating those who have made it, and those who aspire to make it. Forbes convenes and curates the most influential leaders and entrepreneurs who are driving change, transforming business and making a significant impact on the world. The Forbes brand today reaches more than 140 million people worldwide through its trusted journalism, signature LIVE and Forbes Virtual events, custom marketing programs and 43 licensed local editions in 69 countries. Forbes Media’s brand extensions include real estate, education and financial services license agreements.

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