Recently, the high-end fruit tomato brand YIKEDA brought its entire product line to the 18th Asia Fruit Logistica, an international event that attracted a constant stream of visitors and engaged in numerous business negotiations. The brand showcases its “high-standard, premium-quality and worry-free” style, it boldly projects its confidence in setting sail for global markets.
Asia Fruit Logistica is the largest and most influential international fresh fruit and vegetable exhibition in Asia, covering the relevant industrial value chain of fresh fruit and vegetable products and their service support suppliers, and presenting cutting-edge innovative products and ideas. This exhibition attracted more than 40 countries and 750 exhibitors.
As a cutting-edge fruit tomato brand in China, YIKEDA attracted a lot of attention upon its debut. It is understood that YIKEDA was established in 2022 by Triumph Haofeng Agriculture Group Co., Ltd. (hereinafter referred to as Triumph Haofeng Group), the largest smart glass greenhouse operator and service provider in China. It specializes in the fruit tomato category, offering a diverse range of products including cherry tomatoes, 100% NFC red and yellow tomato juice, tomato plum sparkling water, tomato wellness water, etc. It is dedicated to delivering “high-standard, premium-quality and worry-free” product experience to consumers. Thanks to its outstanding product performance and channel coverage, YIKEDA not only obtained the first low-GI food certification in the tomato industry, but also have been recognized by the authoritative firm Frost & Sullivan as “Cherry tomatoes: No. 1 Best-seller Nationwide” and “100% NFC tomato juice: No.1 Best-seller Nationwide”, which is the recognition of its market position.
At YIKEDA’s booth, cherry tomatoes and 100% NFC tomato juice also attracted attention. According to on-site introductions, all of YIKEDA cherry tomatoes are produced in the smart glass greenhouse owned by its parent company, Triumph Haofeng Group. Through digital and standardized operations across the entire supply chain from “seed” to “table”, YIKEDA cherry tomatoes are not only non-GMO, free of artificial hormones and heavy metals, but also naturally seed-rich, bursting with juice and packed with intense tomato flavor. They have received rave reviews from many visitors and attracted in-depth negotiations with buyers from many countries. It is worth mentioning that the 100% NFC red tomato juice, which was highly praised on site, its tomato materials were all from products of YIKEDA. Its selling point was “made with 100% pure tomatoes only, no added water ”, received many inquiries from buyers.
Triumph Haofeng Group smart glass greenhouse
Appearing at the Asia Fruit Logistica Exhibition is not the first time that YIKEDA has made its mark in the international market. In terms of channel expansion, YIKEDA has already started exploring overseas markets. In the first and second quarters of this year, YIKEDA cherry tomatoes were put on the shelves of Eurospar, a well-known Russian supermarket, and sold in 112 local stores and 400 chain stores; YIKEDA 100% NFC tomato juice is exported to the Korean market. It is worth mentioning that in Hong Kong, China, where the exhibition is held, YIKEDA 100% NFC tomato juice and tomato plum sparkling water are also sold in supermarkets such as Youpin 360º and FoodVille.
At the exhibition, YIKEDA also further released the signal of going overseas. We learned from the exhibition that YIKEDA has currently included “product overseas expansion and brand overseas expansion” as an important work section, and is focusing on strengthening team building and industry cooperation, actively collecting relevant access standards from various countries, actively responding to logistics and preservation challenges, etc., and striving for sustainable overseas business exploration and growth.
As Ma Tiemin, Chairman of Triumph Haofeng Group and founder of YIKEDA brand, stated in a media interview, looking ahead, YIKEDA will continue to deepen its focus on the fruit tomato sector, developing products and expanding channels with a global perspective to build it into a premium fruit tomato brand serving the world. The exhibition concluded successfully, with YIKEDA achieving fruitful results. Clients from countries such as Belarus, Malaysia, and Thailand expressed strong intentions to collaborate. It is believed that in the near future, YIKEDA’s “high-standard, premium-quality and worry-free” products and services will benefit more families worldwide.
About YIKEDA
YlKEDA is a high-end fruit tomato brand established in 2022 by TRIUMPH HAOFENG AGRICUL-TURE GROUP CO.,LTD, Dedicated to delivering high-standard, premium-quality and worry-free products and services, YlKEDA aims to become a leading fruit tomato expert with a strong domestic foundation and a global vision.
YlKEDA specializes in the fruit tomato segment, offering a diverse range of products including cherry tomatoes, 100% NFC red and yellow tomato juices, tomato plum sparkling water, and tomato wellness water.
Thanks to its outstanding product performance, YlKEDA has earned multiple domestic and international awards. Its cherry tomatoes and 100% NFC tomato juice have been recognized by the authoritative Frost & Sullivan as the No.1best-seller nationwide.
YlKEDA is now a partner of numerous major chain supermarkets, new retail platform, fruitchains, and convenience store chains. Many of its products are sold in Hong Kong SAR and exported to markets such as Russia and South Korea.
Business Inquiries:
Domestic Sales - Fresh Fruit Division: ails@haofengfood.com
Domestic Sales -Fruit and Vegetable Juice Division: huangjinan@haofengfood.com, International Sales: xiaoj@haofengfood.com
Media Contact
Company Name: Triumph Haofeng Agriculture Group Co., Ltd.
Contact Person: Jun Xiao
Email: Send Email
Phone: +86 400 658 0088
City: QingDao
Country: China
Website: www.yikeda.com.cn
