(PRUnderground) September 10th, 2025
FreshAhead, a global leader in agricultural technology, proudly announces the appointment of Eric Doster as Head of Product, furthering its commitment to pioneering the digital evolution of agriculture.
“Eric’s arrival marks a pivotal step in FreshAhead’s journey to redefine agricultural technology,” said CEO and founder T.C. Ferguson. “With an impressive track record as CEO of Dozuki, where he partnered with Fortune 100 giants to digitize operations, Eric has demonstrated a unique ability to scale innovation at a global level. His hands-on experience transforming frontline operations for leading manufacturers—including household names like 3M—will be instrumental as we bring new digital solutions to market and sharpen our focus on lasting industry impact.”
Ferguson added, “Eric’s talent for blending deep customer insight with rapid product innovation has delivered measurable value for complex, global operations. We are confident his leadership will further elevate FreshAhead’s product vision and enable us to meet the urgent needs of modern agriculture as it embraces digital transformation.”
Eric Doster brings both professional and personal passion to his new role. Raised in California’s Central Valley and deeply connected to the food supply chain, Doster shared: “What excites me about FreshAhead is the rare opportunity to build technology that truly reflects the spirit and scale of agriculture. I’ve witnessed firsthand how digital tools empower industries to work smarter, move faster, and gain clarity in complexity—and I believe agriculture’s digital revolution is only beginning. Joining FreshAhead is both a professional milestone and a deeply personal mission. I look forward to delivering solutions that honor the grit and vision of those who feed the world.”
About FreshAhead
About FreshAhead:
We’re pioneering a new era in agriculture by harnessing the transformative power of software. Our mission is clear: to unlock software’s true potential within the agricultural industry by fundamentally reimagining how people build, use, and share software—creating intuitive solutions that deliver real-world impact and lasting value. We empower agricultural enterprises to optimize operations, make data-driven decisions, and accelerate meaningful digital transformation. We’re not merely creating software—we’re driving impactful change. Managing over $1 billion in commodities annually, our innovative solutions actively reduce waste, boost productivity, and promote sustainable farming practices.
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Original Press Release.
