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Why Are Estée Lauder (EL) Shares Soaring Today

May 01, 2026 at 11:41 AM EDT

ⓘ This article is third-party content and does not represent the views of this site. We make no guarantees regarding its accuracy or completeness.

EL Cover Image

What Happened?

Shares of beauty products company Estée Lauder (NYSE: EL) jumped 5.5% in the morning session after the company reported first-quarter 2026 earnings that beat profit expectations and raised its full-year forecast.

The company posted adjusted earnings of $0.88 per share, easily surpassing analyst estimates of $0.65. Revenue for the quarter grew 4.6% year on year to $3.71 billion, which was in line with expectations. Investors were also encouraged by a 2% increase in organic revenue, marking a significant turnaround from declines in previous quarters.

Looking ahead, Estée Lauder increased its full-year adjusted earnings per share guidance to a midpoint of $2.40, signaling management's confidence in its continued momentum. This combination of a strong earnings beat and a positive outlook appeared to drive investor sentiment.

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What Is The Market Telling Us

Estée Lauder’s shares are quite volatile and have had 15 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The biggest move we wrote about over the last year was 3 months ago when the stock dropped 21.5% on the news that the company reported fourth-quarter results and provided a disappointing full-year profit forecast.

While revenue grew 5.6% year on year to meet expectations and adjusted earnings per share of $0.89 beat estimates by 6.6%, investors focused on the future. Management's updated guidance for full-year adjusted earnings per share fell short of Wall Street’s expectations.

This disappointing outlook overshadowed positive signs in the quarter, including a well-appreciated return to organic sales growth, which rose 4% after several quarters of decline. The weaker-than-expected profit forecast signaled potential challenges ahead, causing investors to sell off the stock despite the solid quarterly performance.

Estée Lauder is down 23.5% since the beginning of the year, and at $81.64 per share, it is trading 31.7% below its 52-week high of $119.61 from February 2026. Investors who bought $1,000 worth of Estée Lauder’s shares 5 years ago would now be looking at only $282.57.

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